20 Best Digital Marketing Project Management Software For 2024

monday marketer is a product from monday.com specifically designed for marketing teams. If you are already familiar with monday.com, it will be easy to transition to this product. Among the noteworthy features are the colorful, customizable tables, the focused conversations on each task, and its proofing capabilities for uploaded files.

Get ready for some quick firing… Add ‘files gallery’ as a view to see a repository widget with all the uploaded files on a board. Click on an uploaded file to open the proofing feature where you can communicate via chat, access version control, and annotate specific sections of the design. Finally, access the workflow center to automate notifications and keep your content moving.

Note: For this last point, click on your profile and select ‘workflows’ from the menu.

monday.com integrates with Figma Designs, Ziflow, Google Sheets, and the entire Google Suite, Slack, and thousands of other apps. It even has an Adobe Creative Suite plugin for your team to work on monday.com without leaving their design software.

Monday Marketer has a free plan for up to 2 users. Paid plans start at $10/user/month and offer a 14-day free trial.

Wrike is a project management software that has digital marketing applications thanks to its powerful functionality and focus on performance. The tool has approval workflow automations, proofing to promote collaboration amongst team members, and integrations with DAM tools so you can publish from within Wrike.

Wrike’s proofing is a little different than other project management tools on this list because it has an integrated approval module. Your team can collaborate on a digital asset and then have the approver click a button within the proofing window to approve.

However, the most interesting feature is their aggregator, which claims to gather information from up to 50 tools to deliver marketing-related insights. I don’t have enough tools to put it through a stress test, but definitely something you should ask about in their demo.

Wrike has an integration with Adobe Creative Cloud. This means your designers can collaborate on your Wrike project without ever leaving Photoshop. Other integrations include MediaValet, Dropbox, Google Drive, and Sharepoint for safeguarding your digital assets.

Wrike has a free plan for up to 5 users. Paid plans start at $9.80/user/month and come with a 14-day free trial.

Kantata is a versatile tool that can assist in digital marketing project management by offering features such as task management, collaboration tools, and project tracking to help teams effectively manage their digital marketing campaigns. Kantata aims to improve project efficiency by providing a centralized platform for planning, executing, and monitoring marketing initiatives. It allows teams to assign tasks, set deadlines, and track progress, ensuring that projects are completed on time and within budget.

Kantata's centralized platform help teams stay aware of a project's budget, scope, and timeline. With such information readily available, teams can then create better forecasts for time and resource management. Additionally, Kantata offers in-the-moment financial insights that allow for more accurate, budget-conscious planning. Time, expense, and cost tracking also allows teams to manage resources in real time.

Kantata integrates with Slack, Sage, Quickbooks, Expensify, BambooHR, NetSuite, Jira, Salesforce, Xero, and Google Workspace.

Kantata offers pricing information and a free demo upon request.

Ravetree is a work management software that's well-suited to digital marketing in-house teams and agencies that combines project, resource, finance, and contact management in one platform. Teams can plan projects, assign tasks, and track their progress using a Kanban board, calendar, or spreadsheet view. The software also offers file management with versioning, approval workflows, and unlimited storage.

Budgets, time, and expenses can be tracked along project progress, and invoices and estimates can be generated through the system. Client portals can be created where communications and updates can be managed, and the built-in CRM can store customer data for easier client management. Request forms can also be created, helping collect essential information from new prospects or internal departments. All of these features make the tool particularly well-suited for digital marketing agencies and company teams alike.

In addition to client relations, the software supports internal resource management. Employees can track their time, submit time off requests, and managers can allocate work accordingly. Teams can give it a test drive with a 7-day free trial, and paid plans start from $29/user/month.

Smartsheet is an enterprise work management solution with project management, workflow automation, resource management, and other tools. Digital marketing teams at large-scale businesses will especially benefit from the system's built-in digital asset management (DAM) solution and team collaboration features. You can manage projects and project portfolios in the platform, and opt for a calendar, card, grid, or Gantt chart view of your team's upcoming work.

Because the software is designed for enterprise businesses, it offers a very high level of security. Your data and digital assets will be protected and well-governed with granular access controls. Meanwhile, customized request forms and approval flows keep processes clear and consistent.

The platform's integrations include Google Workspace, Microsoft Office 365, Box, DocuSign, Slack, Microsoft Teams, Skype for Business, Gmail, Outlook, and many other apps. Some integrations require Business or Enterprise plans.

Paid plans start from $7 per user, per month with a 30-day free trial period. A free-forever version is also available for one user and up to 2 editors.

Hub Planner software is a project and resource management software that's well-suited to the needs of digital marketing teams and agencies. It includes employee scheduling, time tracking, and project management features. By combining project and resource management into a single tool, it helps you ensure work is well-planned and effectively executed.

You can allocate team members to specific projects and tasks based on their skill sets and capacity, which is useful for effectively delegating work on multi-expertise teams. The platform's drag-and-drop interface makes scheduling easy and gives you a clear overview of who's working on what, when. Employees can track their time in the platform, too, which allows for capacity planning and resource forecasting.

Project financials can also be tracked and managed in the software. You can quickly see real-time project costs, helping you track expenses as they progress and avoid overspending. Resource utilization, individual projects, and budgets can also be monitored using the customizable reports.

You can integrate the platform with other tools either via the API or with a paid Zapier account.

Pricing starts at $7 per user per month when billed annually, and a 30-day free trial is available.

Trello is known for its kanban boards and how they help teams align around project management. Digital marketing teams can benefit from this platform and handle their editorial calendar, email workflows, and go-to-market campaigns.

Starting is easy. You can do it from scratch or select one of the multiple marketing templates available. Although not native to the platform, you can manage your attached files through a power-up. That will let you see a repository of all your assets in one place.

Something I like about Trello is its automations. The platform will analyze patterns of usage over time and give you suggestions on what you should automate to save time.

Trello integrates with more than 200+ apps and tools your team depends on, like Slack, Google Drive, Salesforce, Dropbox, and more, directly into your Trello boards. (Note: Some connections require an additional subscription fee.)

Trello has a free plan, and paid ones start at $5/user/month with a 14-day trial.

Asana is a work management platform that has the features available to help you with your marketing projects. After going through other tools on this list, it was clear to me that not all of them offer every feature on a digital marketing professional’s wishlist. However, there’s always an exception!

Let’s review our criteria. Automations (check), proofing (check), asset management (check). You can access the file manager from the ‘more’ menu option. Click on any file, and you can start proofing them. Finally, whenever you set rules for automations, Asana adds a lightning icon to let you know the sections of your project that have this feature active.

Asana integrates with Microsoft Teams, Adobe Creative Cloud, JIRA Cloud, Salesforce, Tableau, Slack, Clockwise, MS Office 365, Google Calendar, Gmail, GitLab, and a growing list of other apps. Plus, a plan with Zapier or Tray.io can let you access other apps to connect with Asana.

Asana is free for up to 15 users. Paid plans start at $10.99/user/month and offer a 30-day free trial.

Starting as an open source project, ActiveCollab has been in the market for over a decade. It is a marketing project management software that features time, resource, and task management. Additionally, it allows you to invite unlimited external clients to collaborate with your team.

ActiveCollab lacks collaboration in the content creation process, like proofing and approval workflows. However, it has what you need to import files from Google Drive or other storage solutions. It can also grab information from timesheets and generate invoices for your clients in minutes. Consider this platform if you are not big on co-creating assets.

ActiveCollab integrates with Slack, Google Drive, Dropbox, and thousands of other apps through a Zapier connector.

ActiveCollab is free for personal use. Paid plans start at $7.50/user/month and offer a 14-day free trial.

Workamajig is a project management software solution with a fully-integrated creative solution for all advertising and creative concerns. The software allows creative agencies to have guides and pre-made content from start to finish, helping in the easier and more efficient production of creative content.

It also allows in-house teams within a production agency to collaborate in real-time to save on time and costs. Built analytics provide users with additional supplemental quantitative information on the performance of the team and the agency in general.

Workamajig integrates with Google Calendar, Box, Exchange 365, Strata, Plaid, and more.

Workamajig costs between $37-$50 per user per month, depending on the size of your team. Workamajig does not offer a free trial, but a free demo is available.