10 Best Digital Marketing Project Management Software In 2023

Wrike is a project management software that has digital marketing applications thanks to its powerful functionality and focus on performance. The tool has approval workflow automations, proofing to promote collaboration amongst team members, and integrations with DAM tools so you can publish from within Wrike.

Wrike’s proofing is a little different than other project management tools on this list because it has an integrated approval module. Your team can collaborate on a digital asset and then have the approver click a button within the proofing window to approve.

However, the most interesting feature is their aggregator, which claims to gather information from up to 50 tools to deliver marketing-related insights. I don’t have enough tools to put it through a stress test, but definitely something you should ask about in their demo.

Wrike has an integration with Adobe Creative Cloud. This means your designers can collaborate on your Wrike project without ever leaving Photoshop. Other integrations include MediaValet, Dropbox, Google Drive, and Sharepoint for safeguarding your digital assets.

Wrike has a free plan for up to 5 users. Paid plans start at $9.80/user/month and come with a 14-day free trial.

monday marketer is a product from monday.com specifically designed for marketing teams. If you are already familiar with monday.com, it will be easy to transition to this product. Among the noteworthy features are the colorful, customizable tables, the focused conversations on each task, and its proofing capabilities for uploaded files.

Get ready for some quick firing… Add ‘files gallery’ as a view to see a repository widget with all the uploaded files on a board. Click on an uploaded file to open the proofing feature where you can communicate via chat, access version control, and annotate specific sections of the design. Finally, access the workflow center to automate notifications and keep your content moving.

Note: For this last point, click on your profile and select ‘workflows’ from the menu.

monday.com integrates with Figma Designs, Ziflow, Google Sheets, and the entire Google Suite, Slack, and thousands of other apps. It even has an Adobe Creative Suite plugin for your team to work on monday.com without leaving their design software.

Monday Marketer has a free plan for up to 2 users. Paid plans start at $10/user/month and offer a 14-day free trial.

Ravetree is a work management software that's well-suited to digital marketing in-house teams and agencies that combines project, resource, finance, and contact management in one platform. Teams can plan projects, assign tasks, and track their progress using a Kanban board, calendar, or spreadsheet view. The software also offers file management with versioning, approval workflows, and unlimited storage.

Budgets, time, and expenses can be tracked along project progress, and invoices and estimates can be generated through the system. Client portals can be created where communications and updates can be managed, and the built-in CRM can store customer data for easier client management. Request forms can also be created, helping collect essential information from new prospects or internal departments. All of these features make the tool particularly well-suited for digital marketing agencies and company teams alike.

In addition to client relations, the software supports internal resource management. Employees can track their time, submit time off requests, and managers can allocate work accordingly. Teams can give it a test drive with a 7-day free trial, and paid plans start from $29/user/month.

Height App is a cloud-based project management software that can be used by digital marketing teams to plan, manage, and track their work. Projects can be created with tasks and subtasks that can be assigned to one or multiple team members. Users can create their own custom view in the app, whether they prefer a calendar or spreadsheet layout of their workload or a Gantt chart or Kanban board.

The platform has a user-friendly interface that's easy to navigate. Teams can collaborate on their projects directly in the software, using the live chat with emoji reactions and read receipts to keep in touch and up-to-date on their shared projects. Users can even embed rich media in project communication threads, including images, video, and files.

For teams that want to switch from their existing project management system, the software can import data from Jira or a CSV file to get users up and running quickly. The software can support multiple workspaces, encrypts user data, and is SOC 2 Type II Compliant.

Integrations include Discord, Fivetran, GitHub, GitLab, Google Sheets, Notion, Sentry, Slab, Slack, and Zendesk. Users can build additional integrations with a paid Zapier account.

Trello is known for its kanban boards and how they help teams align around project management. Digital marketing teams can benefit from this platform and handle their editorial calendar, email workflows, and go-to-market campaigns.

Starting is easy. You can do it from scratch or select one of the multiple marketing templates available. Although not native to the platform, you can manage your attached files through a power-up. That will let you see a repository of all your assets in one place.

Something I like about Trello is its automations. The platform will analyze patterns of usage over time and give you suggestions on what you should automate to save time.

Trello integrates with more than 200+ apps and tools your team depends on, like Slack, Google Drive, Salesforce, Dropbox, and more, directly into your Trello boards. (Note: Some connections require an additional subscription fee.)

Trello has a free plan, and paid ones start at $5/user/month with a 14-day trial.

Asana is a work management platform that has the features available to help you with your marketing projects. After going through other tools on this list, it was clear to me that not all of them offer every feature on a digital marketing professional’s wishlist. However, there’s always an exception!

Let’s review our criteria. Automations (check), proofing (check), asset management (check). You can access the file manager from the ‘more’ menu option. Click on any file, and you can start proofing them. Finally, whenever you set rules for automations, Asana adds a lightning icon to let you know the sections of your project that have this feature active.

Asana integrates with Microsoft Teams, Adobe Creative Cloud, JIRA Cloud, Salesforce, Tableau, Slack, Clockwise, MS Office 365, Google Calendar, Gmail, GitLab, and a growing list of other apps. Plus, a plan with Zapier or Tray.io can let you access other apps to connect with Asana.

Asana is free for up to 15 users. Paid plans start at $10.99/user/month and offer a 30-day free trial.

Hive is a marketing project management tool where managing projects becomes easier thanks to its visuals. The platform is intuitive and user-friendly, which can help your team pick it up fast. Their best view, in my opinion, is the kanban board.

Although this tool does not have a centralized file repository, every attachment lives within each card. As with most digital marketing processes, you must have a predictable flow that you stick to most of the time. For that, you will benefit from automation. Automation has to be enabled through the apps menu, and you can set rules to create tasks, assign owners, or change statuses in a heartbeat.

Tip: There are in-app right-click menus available on the kanban cards. This way, you don’t have to go into one to change a date or mark it as complete.

Hive integrates with Google Drive, MS Teams, Slack, Salesforce, Jira, and many more via a paid plan through Zapier. These could help you with the storage repository situation.

Hive is free for up to 2 users. Paid plans cost from $12/user/month and come with a 14-day free trial.

Starting as an open source project, ActiveCollab has been in the market for over a decade. It is a marketing project management software that features time, resource, and task management. Additionally, it allows you to invite unlimited external clients to collaborate with your team.

ActiveCollab lacks collaboration in the content creation process, like proofing and approval workflows. However, it has what you need to import files from Google Drive or other storage solutions. It can also grab information from timesheets and generate invoices for your clients in minutes. Consider this platform if you are not big on co-creating assets.

ActiveCollab integrates with Slack, Google Drive, Dropbox, and thousands of other apps through a Zapier connector.

ActiveCollab is free for personal use. Paid plans start at $7.50/user/month and offer a 14-day free trial.

Workamajig is a project management software solution with a fully-integrated creative solution for all advertising and creative concerns. The software allows creative agencies to have guides and pre-made content from start to finish, helping in the easier and more efficient production of creative content.

It also allows in-house teams within a production agency to collaborate in real-time to save on time and costs. Built analytics provide users with additional supplemental quantitative information on the performance of the team and the agency in general.

Workamajig integrates with Google Calendar, Box, Exchange 365, Strata, Plaid, and more.

Workamajig costs between $37-$50 per user per month, depending on the size of your team. Workamajig does not offer a free trial, but a free demo is available.

TeamGantt is a Gantt chart software that helps manage multiple projects and fosters team collaboration. Their timeline visuals help you know exactly where you are in your project, and you can compare progress against a baseline report. Unfortunately, it is not co-creation friendly.

TeamGantt definitely helps on the project management side of things, while collaboration is limited to the in-app chats and comments feature. One thing I liked though, is that it allows you to upload multiple versions of a file to its repository and it will automatically bump the older one to an ‘older version’ section that you can always access.

The platform integrates with Slack, Trello, and thousands of other apps through Zapier.

TeamGantt has a free plan for personal use. Paid plans start at $19/month and offer a 30-day free trial.