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The Best Digital Asset Management Software in 2019

By 11/09/2019 No Comments

This list will help you quickly compare and evaluate the best digital asset management software (often called a DAM).

If you ever find yourself thinking, “I know we had that file a year or so ago that we could use for this project—if only I could find it…” then you should think about getting a DAM. It’s a system for storing and managing digital assets that can speed up production and ensure you’re using the most appropriate file for your projects.

In this post I’ll:

The Digital Asset Management Software List

Digital asset management software allows users to store and organize files and protect their assets from being stolen. DAM software can improve project workflow and help with common project challenges. All your files are in one place, no more spending hours looking for that one image buried in the recesses of a hard drive.

  1. Widen Collective
  2. Wedia
  3. MediaBeacon
  5. Libris
  6. MediaValet
  7. Brandfolder
  8. Bynder
  9. Canto Digital Asset Management

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Digital Asset Management FAQ

Start here to cover the basics of digital media asset management software, like what it is and what you can use it for.

What is Digital Asset Management?

Digital asset management is a repository of digital assets – think of it as your online filing system. A DAM improves flexibility, control and access between organizations, businesses, departments, customers and partners of digital assets.

What is a Digital Asset?

A digital asset is a ‘thing’ that you can use and access online. Among others, that can include photography, videos, branding assets, ebooks, logos, illustrations, animations, presentations, spreadsheets, word documents, emails—it could be anything that’s digital and that has metadata.

What is a Digital Asset Management System?

Digital asset management system makes the process of storing, sharing, and tracking digital assets much easier. It provides a centralized library to store and share digital assets, and allows people to access the files they need no matter where they are in the world—without being connected to an onsite server.

Why is Digital Asset Management Important?

DAM software allows project managers to organize and access client content. All your assets are stored in a single library, so you can access them at your desk, in line for coffee or on your way to a meeting.

Who uses Digital Asset Management Software?

Advertising agencies, creative teams, non-profits, and ecommerce companies are just some examples of organizations that would use a DAM. Freelance creatives such as photographers and designers often use personal digital asset management for storing, sharing, and organizing their files. Anything that’s digital and has metadata is a digital asset. So anyone whose job or project involves frequent use of digital media or files will likely use a DAM.

What Are the Capabilities of Digital Asset Management Software?

Digital asset management software stores digital assets in a centralized library. Most DAMs provide additional features such as automatically adding metadata tags, creating smart albums, and tracking of asset licenses. Digital Asset Management Software typically works with both mac and windows.

Not looking for digital asset management software? Check out our other lists of top software to manage teams, resources, and projects:

  1. Having trouble keeping all your digital projects on track? Try our project scheduling software recommendations to help stay organized.
  2. Managing large teams can be a headache. Try our resource scheduling software recommendations to make sure everyone has what they need.
  3. Focus on what’s important and get more done each day by taking a look at our productivity app reviews.

Do I Need A Digital Asset Manager?

I’ll answer that question with three more questions. Do you…

…manage creative teams?
…work on a decentralized team?
…work with multiple vendors, clients, or partners?

If you answered “Yes” to any of these three questions, you could likely benefit from digital asset management software. Here are some of the benefits it can provide:

9 Best Digital Asset Management Software Overviews

  1. Widen Collective – Cloud-based digital asset management program with a centralized library to manage photographs, videos, and audio.
  2. Wedia – Allows for custom workflow approval and prevents license misuse, and comes with useful training materials like a knowledge base and video tutorials.
  3. MediaBeacon – Modular digital asset management software that’s easy to scale and highly configurable for any business.
  4. – Simplifies the digital asset management process with an intuitive UI and an AI software that reduces the need for manual metadata tagging.
  5. Libris – Cost-effective cloud-based digital asset manager that automatically adds and saves metadata.
  6. MediaValet – Compatible with creative software such as InDesign, Photoshop, and more, automatically syncing work in progress to the cloud.
  7. Brandfolder – Fully customizable digital asset manager for businesses of all sizes and industries.
  8. Bynder – Digital asset management software designed to increase productivity for distributed teams by storing files in a centralized, searchable database.
  9. Canto Digital Asset Management – DAM software with Image recognition software that suggests tags and smart albums that sort content by file type.

The Best Asset Management Summary

SoftwareFree OptionPriceSite
Widen Collective


Widen Collective Digital Asset Management Software

free trial

free demo

pricing on requestCheck out Widen Collective


Wedia Data Asset Management Tool Logo

free demopricing on requestCheck out Wedia


MediaBeacon Data Asset Management Tool Logo

free demopricing on requestCheck out MediaBeacon Data Asset Management Tool Logo

free demopricing on requestCheck out


Libris Data Asset Management Tool Logo

pricing on requestCheck out Libris


MediaValet Data Asset Management Tool Logo

free trial

free demo

pricing on requestCheck out MediaValet


Brandfolder Data Asset Management Tool Logo

free demopricing on requestCheck out Brandfolder


Bynder Data Asset Management Tool Logo

free trial

free demo

pricing on requestCheck out Bynder


Canto Data Asset Management Tool Logo

free trial

free demo

pricing on requestCheck out Canto

Free Digital Asset Management Software

Several DAM software companies offer a free version of their software with some features restricted. Here’s a brief list of DAM software you can try for free.

  1. ResourceSpace
  2. Pimcore
  3. Wrike

Other Digital Asset Management Software

There’s a few more DAM options that I haven’t had the chance to fully review, but check these out if the above aren’t making the cut:

  1. ArchivEra
  2. OpenAsset
  3. IntelligenceBank

Want Help Narrowing Down the Options?

This tool is pretty useful. We’ve partnered with Crozdesk to give you access to their “Software Finder”. If you input some of the details about your project and the features you’re looking for in a project management tool, it will generate a list of tools that match your preferences. You provide your email, and they send over a nice PDF guide with a summary of your best matches.

What’s Your Favorite Digital Asset Management Software?

In the modern age, managing digital assets is a big part of managing projects. The above are some suggestions but, as always, not a comprehensive list. What tools or software do you use for creative project management? I’d love to see your suggestions in the comments.

Ben Aston

About Ben Aston

I’m Ben Aston, a digital project manager and founder of I've been in the industry for more than 15 years working in the UK at London’s top digital agencies including Dare, Wunderman, Lowe and DDB. I’ve delivered everything from film to CMS', games to advertising and eCRM to eCommerce sites. I’ve been fortunate enough to work across a wide range of great clients; automotive brands including Land Rover, Volkswagen and Honda; Utility brands including BT, British Gas and Exxon, FMCG brands such as Unilever, and consumer electronics brands including Sony.

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