Bynder Pricing Tiers & Costs
A complete overview of Bynder’s pricing tiers, additional costs, value for money, and how to pick the right plan for you. Plus, alternatives to consider and a side-by-side pricing comparison.
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Bynder is a digital asset management (DAM) software that helps project managers like you centralize assets, streamline workflows, and keep your brand looking sharp. But what about the cost?
With Bynder’s flexible pricing tiers, there's a plan to fit every need, whether you're just starting out or managing a global brand. In this guide, we’ll break down Bynder’s pricing, plans, and costs so you can confidently choose the plan that makes the most sense for your team and budget.
How Much Does Bynder Cost?
Bynder’s pricing model is less transparent compared to other options. Its pricing is based on various factors, such as the number of users, digital content and media file storage, usage within your marketing asset ecosystem, the products included in your solution, and the desired level of support.
Bynder offers flexible and scalable packages tailored to meet the unique requirements of businesses of all sizes. For specific pricing details, companies are encouraged to contact a Bynder representative to discuss their needs and receive a personalized quote.
Bynder Plans & Pricing Tiers
Bynder’s digital asset management software doesn’t offer one-size-fits-all plans. Instead, they focus on showcasing popular use cases and features that can be tailored to your needs.
While these examples give you a glimpse of what’s possible, your plan with Bynder would be fully customized and priced to align with your digital asset management system requirements.
| Use Case | Price | What’s Included? |
| Asset Organization | Upon request | Asset library, AI-powered search, metadata enrichment, duplicate detection, brand guidelines enforcement, brand identity protection, single source of truth, and brand consistency. |
| Advanced | Upon request | All Basic features, approval workflow, asset lifecycle management, video editing, content workflow, print brand templates, and dynamic asset transformation. |
| Enterprise | Upon request | All advanced features, including a customizable homepage, an onboarding program, robust rights management, 24/7 support, custom URL, single sign-on, and a responsive customer experience. |
Let’s break down possible Bynder solutions a bit further:
Bynder Custom Basic Plan
Ideal for small businesses and startups, a Basic Plan helps teams organize and manage their digital assets efficiently. It best suits companies looking to centralize their asset storage and improve discoverability.
Core features include asset organization, access control, and basic sharing capabilities that enhance the user experience. However, it may have fewer customization options and limited advanced features. Each plan will be tailored to a particular business' needs.
Bynder Custom Mid-Tier Plan
Tailored for mid-sized companies and growing teams, an upgraded plan can support more complex workflows and offers enhanced collaboration tools. This type of DAM software plan is ideal for marketing and creative teams in technology and consumer brands. Core features can include advanced asset management, workflow automation, and enhanced security.
However, it may have fewer integrations compared to higher-tier plans. Each plan will be tailored to suit a particular organization’s needs.
Bynder Custom Enterprise Plan
Designed for large enterprises, an Enterprise Plan can offer comprehensive digital asset management solutions. It is ideal for organizations with extensive asset libraries and complex workflows, such as healthcare, finance, and manufacturing.
Core features may include full customization, advanced analytics, and comprehensive integration capabilities. While limitations are minimal, this type of plan likely requires a higher investment. Each plan will be tailored to a particular enterprise’s needs.
Bynder Pricing Vs. Competitors
Bynder is generally considered on the higher end of the Digital Asset Management (DAM) software pricing spectrum. The platform offers customizable pricing plans based on the number of users, digital file and content creation storage, and specific brand management needs.
It includes features such as AI-powered search, metadata enrichment, and extensive integration capabilities. Security is a priority, with compliance with standards like ISO 27001 and GDPR. Bynder's pricing reflects its feature set and enterprise-grade capabilities compared to other DAM solutions.
Comparison Chart: Bynder vs. Alternatives
Wondering how Bynder pricing compares to other digital asset management (DAM) software? Here’s a comparison chart that breaks down the costs of other digital asset management (DAM) software and Bynder alternatives side-by-side:
| Tool | Best For | Trial Info | Price | ||
|---|---|---|---|---|---|
| 1 |  Brandfolder Centrally store, manage and distribute assets to maximize brand impact. | Best for enterprise usability and adoption | Free demo available | Pricing upon request | Website |
| 2 |  MediaValet Centralize your digital assets: marketing material, video, content and media with MediaValet. | Best for enterprises wanting unlimited users | Free demo available | Pricing upon request | Website |
| 3 |  Air Air allows you to manage your visual creative assets and collaborate in one place. | Best for agile, collaborative enterprise teams | Free plan available | From $250/month (billed annually) | Website |
| 4 |  Bynder Store all your files in one place and find any item in seconds. | Best for enterprise brand consistency | Demo available | Pricing upon request | Website |
| 5 |  Scaleflex The media library displays relevant file information on each preview card and a wide range of filters to help you search through your content. | Best for being MACH-certified | 14-day free trial | From $213/month | Website |
| 6 |  Acquia DAM (Widen) You can use Acquia DAM to build unlimited custom brand portals to share photos, logos, fonts, colors, and templates. | Best for configuration and customization | Free demo available | Pricing upon request | Website |
| 7 |  Stockpress Stockpress provides a centralized view of digital assets, allowing you to find what you need and collaborate easily. | Best for organizing without duplication | Free plan available | From $39/month (billed annually) | Website |
| 8 |  Pics.io Pics.io allows users to group related assets into collections, making it easier to manage and access them. | Best for organizing digital content | 7-day free trial | From $50/month (no users included) | Website |
| 9 |  Filecamp Filecamps interface is easy to customize so it looks a part of your brand. | Best for online proofing | 30-day free trial | From $29/user/month | Website |
| 10 |  4ALLPORTAL You can centrally manage, locate, and share any of your digital assets with 4ALLPORTAL's features. | Best for integrated DAM and PIM | 30-day free trial | From $575/month | Website |
Alternatives to Bynder
Bynder is a solid digital asset management (DAM) software, but many other options exist. Depending on your use case, budget, team size, and other factors, you might consider shopping around for a solution better suited to your needs. If you’re looking for alternative digital asset management (DAM) software options to Bynder, here are a few worth checking out:
Get free help from our project management software advisors to find your match.
How To Choose The Right Bynder Plan
When deciding which Bynder plan to go with, you’ll want to consider each plan's added value and potential drawbacks. Scrolling through long lists of features can quickly lead to confusion and uncertainty, so here are a few factors to consider as you evaluate and assess your options.
Bynder Scalability and Team Size
Evaluating Bynder's scalability is essential for aligning with your team’s size and growth trajectory. Bynder offers customizable packages tailored to your specific needs, whether you are a small team of 10 or a large enterprise with thousands of employees.
For instance, a small marketing team might choose a plan focused on core digital asset management features. At the same time, a large enterprise could opt for a comprehensive package that includes advanced AI and automation capabilities. Bynder's flexibility ensures that your digital asset management solution can scale accordingly as your team grows.
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Industry-Specific Bynder Features
Evaluate if Bynder can meet your specific industry needs. Bynder offers features like AI-powered DAM, brand guidelines, and content workflows tailored for healthcare, finance, and media industries. These features help teams manage digital assets efficiently, ensuring brand consistency and faster content production.
For example, healthcare teams benefit from secure file sharing, while media companies use dynamic asset transformation for optimized content delivery. Bender's plans are customizable, allowing you to choose features that best fit your industry requirements.
Bynder Integration Capabilities
Connecting your Digital Asset Management (DAM) software to your existing tech stack is essential for operational efficiency and seamless workflows. Bynder offers over 100 native integrations, enabling you to distribute assets within your tech ecosystem.
It supports third-party integration tools like Zapier and provides a RESTful API, SDKs, and pre-built components for custom integrations. This flexibility ensures that Bynder can adapt to your business needs without requiring a complete overhaul of your current systems.
Bynder Security Safeguards
Bynder offers a range of security features in its digital asset management platform, with plans tailored to specific industries, teams, and company sizes. The platform includes AI-powered DAM for organizing and safeguarding assets, controlling access and usage rights, and sharing internal and external files.
Bynder provides customizable packages, 24/7 support, and various security features such as encryption, access controls, SSO, SAML, and compliance with GDPR, CCPA, and ESG regulations. The specific security features included with Bynder vary between plans, ensuring your data and information are well-protected.
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Bynder Pricing FAQs
Here are answers to a few common questions about Bynder pricing.
What additional costs should I anticipate with Bynder?
When using Bynder, you may encounter additional costs if you opt for more than the basic features. These can include:
- Storage Costs: Additional storage fees may apply depending on the volume of digital assets you store.
- User Licenses: Adding more users to your Bynder account can increase costs.
- Integration Fees: There may be additional charges if you require custom integrations with other tools in your tech stack.
- Support and Training: Enhanced support packages or training sessions can incur extra costs.
Are there any discounts or promotions available for Bynder?
Bynder occasionally offers promotions and discounts, particularly for new customers or during special events. For instance, they may provide discounts for annual subscriptions or promotional rates for specific industries. To access these discounts, contacting a Bynder representative directly or checking their website for current offers is best.
How often does Bynder change its pricing structure?
Bynder’s pricing structure is reviewed periodically to ensure it remains competitive and aligned with market demands. While specific details about the frequency of changes are not publicly disclosed, it is advisable to check with Bynder directly for the most current pricing information. Historically, any significant changes in pricing are communicated to existing customers in advance.
What factors influence Bynder's pricing?
Bynder’s pricing is influenced by several factors, including:
- Number of Users: More users typically mean higher costs.
- Storage Requirements: The amount of digital asset storage needed can affect pricing.
- Product Modules: The specific Bynder products and modules you choose to include in your package.
- Support Level: The level of customer support and training your organization requires.
Can I customize my Bynder package?
Yes, Bynder offers customizable packages tailored to the unique needs of each business. This modular approach allows you to select the specific features and services that best suit your requirements, ensuring you only pay for what you need.
How can I get a quote for Bynder?
To get a quote for Bynder, contact their sales team. Bynder representatives will discuss your business needs and provide a personalized offer based on your use case. You can contact them through their website to schedule a consultation or request a demo.
Is Bynder Good Value?
In my opinion, Bynder offers substantial value for organizations that need a reliable digital asset management (DAM) solution. Its features, such as advanced search capabilities, customizable branding, and workflow automation, make it a strong contender in the DAM market.
While on the higher side, the pricing is justified by its functionality and the support quality. Bynder's user-friendly interface and seamless integrations with other tools like Adobe Creative Cloud and Salesforce enhance its appeal. The onboarding process is straightforward and essential for teams that must get up and running quickly.
Industries such as marketing, media, and retail, where managing large volumes of digital assets is essential, will find Bynder particularly beneficial. For example, a marketing team can efficiently manage and distribute brand assets, ensuring campaign consistency.
Verdict: Bynder is a valuable investment for organizations prioritizing efficient digital asset management, which requires support and integrations.
Want to learn more about Bynder? Check out their site for additional information.
Pricing upon request
Demo available
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