11 Digital Asset Management Training Courses To Take In 2024

Want to master digital asset management and improve your organization's ability to create, store, and manage digital assets?

Here are my picks for the best digital asset management training courses to take to get actionable takeaways and best practices you can implement right away.

Best Digital Asset Management Courses Shortlist

1. Professional Certificate in Digital Asset Management
2. Digital Asset Management Cornell Course
3. Introduction to Digital Asset Management (DAM)
4. Sustainable DAM
5. Digital Asset Management (DAM) and Artificial Intelligence (AI) Silver Certificate
6. AI, DAM, and the Future of Content Management
7. DAM Essentials: Technology and Practice - The Foundations
8. DAM Leadership
9. Digital Asset 101 Certificate
10. Advanced Certificate in Digital Assets and Services
11. Manage and Deliver Digital Assets Using AEM

Find more details about each course below.

Overviews Of The Best Digital Asset Management Courses

1. Professional Certificate in Digital Asset Management

This certificate program from the University of Wisconsin-Madison provides a comprehensive understanding of digital asset management. It focuses on the lifecycle of digital assets from creation to preservation.

• Who It’s For: Professionals who manage digital assets
• Topics Covered:
  • Digital asset lifecycle
  • DAM systems
  • Metadata standards
  • Asset preservation
• Online, In-Person, or Both? Online
• Exam Required? Yes
• Duration: 3 months
• How Many Hours Of Instruction: 2 to 4 hours per week
• Eligibility Requirements: None
• Price: $591.30
• Take The Course: edX

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2. Digital Asset Management Cornell Course

This eCornell course offers insights into managing digital assets within an organization and emphasizes the importance of metadata, taxonomy, and the effective use of ‌DAM platforms.

The course also incorporates elements of ‌data science, mitigation strategies, and the development of comprehensive ‌training materials.

• Who It’s For: Marketing and IT professionals
• Topics Covered:
  • Metadata and taxonomy
  • Asset organization
  • Workflow management
• Online, In-Person, or Both? Online
• Exam Required? No
• Duration: 2 weeks
• How Many Hours Of Instruction: 3 to 5 hours per week
• Eligibility Requirements: None
• Price: $999
• Take The Course: eCornell 

3. Introduction to Digital Asset Management (DAM)

This introductory WisconsinX course covers the basics of digital asset management, including the principles and practices essential for managing digital content.

By enrolling in this course, you will gain insights into the functionality of digital asset management systems and strategies for optimizing them.

• Who It’s For: Beginners in digital asset management
• Topics Covered:
  • Basic principles of DAM
  • Content management
  • Asset organization
• Online, In-Person, or Both? Online
• Exam Required? No
• Duration: 4 weeks
• How Many Hours Of Instruction: 2 to 4 hours per week
• Eligibility Requirements: None
• Price:
  • Without certificate: Free
  • With certificate: $219
• Take The Course: edX 

4. Sustainable DAM: Preservation, Access, and Brand Management

This WisconsinX course focuses on sustainable practices in the digital asset management and strategies for preservation, access, and brand management.

There's also a strong emphasis on information management and the development of an effective metadata schema.

• Who It’s For: Professionals interested in sustainable DAM practices
• Topics Covered:
  • Sustainable DAM practices
  • Preservation strategies
  • Brand management
• Online, In-Person, or Both? Online
• Exam Required? No
• Duration: 4 weeks
• How Many Hours Of Instruction: 2 to 4 hours per week
• Eligibility Requirements: None
• Price:
  • Without certificate: Free
  • With certificate: $219
• Take The Course: edX

5. Digital Asset Management (DAM) and Artificial Intelligence (AI) Silver Certificate

This course from Rutgers University covers how digital asset management integrates with artificial intelligence, as well as how AI can enhance DAM processes.

It also covers practical applications of AI tools for optimizing content organization, retrieval, and workflow efficiency in various industries.

• Who It’s For: Professionals looking to integrate AI with DAM
• Topics Covered:
  • AI in DAM
  • Automation of asset management
  • AI tools and technologies
• Online, In-Person, or Both? Online
• Exam Required? Yes
• Duration: 12 weeks
• How Many Hours Of Instruction: 5 to 7 hours per week
• Eligibility Requirements: None
• Price: Starts at $1,095 per month
• Take The Course: Rutgers

6. AI, DAM, and the Future of Content Management

This on-demand online course explores the future of content management, focusing on the integration of AI with digital asset management. It also examines emerging trends and technologies that are reshaping how organizations handle, store, and utilize digital assets for maximum impact.

• Who It’s For: Content managers and IT professionals
• Topics Covered:
  • Future trends in DAM
  • AI integration
  • Content management strategies
• Online, In-Person, or Both? Online
• Exam Required? No
• Duration: 75 minutes per session
• How Many Hours Of Instruction: 5 hours
• Eligibility Requirements: None
• Price: $299
• Take The Course: Henry Stewart 

7. DAM Essentials: Technology and Practice - The Foundations

This foundational course covers essential technologies and practices in digital asset management. It also provides practical insights on implementing effective DAM systems in order to streamline content workflows and enhance organizational efficiency.

• Who It’s For: Beginners and intermediate DAM professionals
• Topics Covered:
  • DAM technologies
  • Best practices
  • Implementation strategies
• Online, In-Person, or Both? Online
• Exam Required? No
• Duration: 75 minutes per session
• How Many Hours Of Instruction: 5.5 hours
• Eligibility Requirements: None
• Price: $299
• Take The Course: Henry Stewart

8. DAM Leadership

This course focuses on leadership skills in digital asset management, including strategic planning and team management. It also addresses best practices for guiding cross-functional teams and driving successful DAM initiatives within an organization.

• Who It’s For: DAM leaders and managers
• Topics Covered:
  • Strategic planning
  • Team management
  • Leadership skills
• Online, In-Person, or Both? Online
• Exam Required? No
• Duration: 5 hours
• How Many Hours Of Instruction: Self-paced
• Eligibility Requirements: None
• Price: $299
• Take The Course: Henry Stewart 

9. Digital Asset 101 Certificate

This introductory course by DEC provides a basic understanding of digital assets and covers fundamental concepts and practices. It also introduces key strategies to effectively manage, organize, and safeguard digital content in various professional settings.

• Who It’s For: Beginners in digital assets
• Topics Covered:
  • Fundamental concepts
  • Basic practices
  • Asset management
• Online, In-Person, or Both? Online
• Exam Required? Yes
• Duration: 4 weeks
• How Many Hours Of Instruction: 3 to 4 hours per week
• Eligibility Requirements: None
• Price:
  • Without certificate: Free
  • With certificate: $165
• Take The Course: edX 

10. Advanced Certificate in Digital Assets and Services

This advanced course in-depth topics in digital asset management and services, as well as advanced strategies and technologies related to digital media, curation, and ‌digital preservation initiatives.

• Who It’s For: Advanced DAM professionals
• Topics Covered:
  • Advanced DAM strategies
  • Emerging technologies
  • Service management
• Online, In-Person, or Both? Online
• Exam Required? Yes
• Duration: 6 months
• How Many Hours Of Instruction: 5 to 10 hours per week
• Eligibility Requirements:
  • Completion of a bachelor's degree from a regionally accredited institution in any field of study, with a minimum GPA of 3.0 either for the entire degree or within the most recent 60 semester hours or 90 quarter units
  • For international candidates, a TOEFL score of at least 600 (paper-based), 250 (computer-based), or 100 (Internet-based), or an IELTS score of 8N, is required.
• Price: $4,869
• Take The Course: SJSU

11. Manage and Deliver Digital Assets Using AEM

This course teaches you how to manage and deliver digital assets using Adobe Experience Manager (AEM), focusing on practical skills and tools. It also covers best practices to optimize your workflows and improve collaboration at your organization.

• Who It’s For: AEM users and digital asset managers
• Topics Covered:
  • AEM tools
  • Asset management
  • Delivery strategies
• Online, In-Person, or Both? Online
• Exam Required? No
• Duration: 2 days
• How Many Hours Of Instruction: 8 hours per day
• Eligibility Requirements: None
• Price: $2,000
• Take The Course: Adobe

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