If you're having trouble staying up to date with what's happening in the marketing and advertising industry, these digital agency newsletters are a fantastic resource for staying informed.
Below, you'll find a list of newsletters that are at the forefront of the industry. There's also a summary of each newsletter to help you understand if its right for you, and what you'll get out of it if you subscribe.
Shortlist of the Best Digital Agency Newsletters
Here is the shortlist of the best digital agency newsletters that I believe are worth signing up for 2024:
- Marketing Brew — For marketing industry news
- Adweek Newsletters — For advertising insights
- Marketing Dive — For marketing trends
- Digital Agency Network — For agency updates
- DigiMarCon — For digital marketing events
- Content Marketing Institute — For content strategies
- Chief Martech — For marketing technology
- Masters In Marketing (Hubspot) — For interviews with marketing experts
- Trends (Hubspot) — For market research
- theCLIKK — For digital marketing tips
- Convince & Convert — For social media strategies
- Search Engine Land — For SEO news
- The Daily Carnage — For marketing inspiration
- Moz Top 10 — For SEO best practices
- Social Media Examiner — For social media marketing
- Search Engine Roundtable Newsletter — For search engine updates
- Ahrefs’ Digest — For Ahrefs users
- Search Engine Journal Newsletter — For search marketing
- Blue Square Management Digital Marketing Newsletter — For digital marketing insights
- TLDR Marketing Newsletter — For quick hits on the latest marketing news
Find more details about each newsletter below.
Overviews of the Best Digital Agency Newsletters
1. Marketing Brew — For marketing industry news
Marketing Brew, part of Morning Brew, delivers top-tier marketing advice, insightful articles, and the latest news in a well-written, engaging style that keeps readers informed without overwhelming them.
- Audience: Marketing professionals
- Size: 4 Million+ subscribers
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
Marketing Brew's newsletter delivers the latest marketing trends and strategies with a light, humorous touch. It covers everything from Google's Privacy Sandbox to Wimbledon's global marketing efforts, and makes them easy to understand and read.
Touted as “marketing news you’ll want to read,” it provides a fresh perspective on key topics like economic policies affecting ecommerce and changes in the way people consume content.
2. Adweek Newsletters — For advertising insights
Adweek offers several digital agency newsletters that provide insights into the advertising and media industry, and cover a wide range of topics from marketing campaign analysis to creative breakthroughs.
- Audience: Advertising and marketing professionals
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
Adweek's newsletters provide essential daily reads, in-depth news, and analysis on agency operations and performance marketing.
As the leading source of the latest marketing news and insights, Adweek offers unique dispatches and highlights from major industry events like Cannes Lions, making it an unparalleled resource to keep subscribers informed and equipped to excel in their roles.
3. Marketing Dive — For marketing trends
Marketing Dive's newsletters provide quick, easy-to-read updates that covers various topics from social media strategy to content marketing and advertising.
- Audience: Marketing executives and professionals
- Newsletter Frequency: Daily and weekly options
- Cost: Free
- Subscribe Here
Why Subscribe:
Marketing Dive's newsletters deliver brief, bite-sized updates on the most recent marketing news, trends, and insights. It provides relevant information on a variety of marketing domains such as marketing technology, video and mobile marketing, analytics, and measurement.
The distinctive, concise structure ensures that readers can easily stay up to date on essential trends and tactics related to the digital marketing industry.
4. Digital Agency Network — For agency updates
Digital Agency Network (DAN) offers comprehensive information on digital marketing services, industries, and agency updates across the USA, UK, Canada, Australia, Europe, and Asia.
- Audience: Digital marketing professionals and agencies
- Newsletter Frequency: Monthly
- Cost: Free
- Subscribe Here
Why Subscribe:
Digital Agency Network (DAN) newsletters offer comprehensive insights and actionable tips on emerging trends, best practices, industry tools, growth hacks, and agency management.
Its unique blend of expert opinions, real-world case studies, and valuable resources such as templates and software recommendations make it essential for staying informed and improving your digital strategy and project management operations.
Find more newsletters on project management here.
5. DigiMarCon — For digital marketing events
DigiMarCon's newsletter provides detailed information about upcoming digital marketing conferences and events in various regions worldwide. It offers opportunities for sponsorship, exhibiting, advertising, and partnerships.
- Audience: Digital marketing professionals and event attendees
- Size: 450,000+ subscribers
- Cost: Free
- Subscribe Here
Why Subscribe:
The DigiMarCon newsletter offers detailed guides on digital marketing, content marketing, SEO, and social media strategies, along with expert opinions and the latest industry trends.
Unique features include real-world case studies from successful campaigns, comprehensive recaps of past conferences, and actionable insights from industry leaders. Additionally, subscribers receive special offers, updates, and details about upcoming digital events.
6. Content Marketing Institute — For content strategies
The Content Marketing Institute's newsletter provides a wide range of resources, including e-books, templates, career advice, mentorship programs, white papers, how-to guides, and research insights. It covers diverse topics such as content creation, analytics, AI in content marketing, and audience building.
- Audience: Content marketing professionals and entrepreneurs
- Size: 200,000+ subscribers
- Newsletter Frequency: Daily/weekly options
- Cost: Free
- Subscribe Here
Why Subscribe:
The Content Marketing Institute's newsletter delivers expert how-to guidance on content strategy, creation, promotion, and measurement, covering both fundamental and advanced topics.
Unique features include standout peer marketing examples, thought-provoking trend analysis, and alerts regarding online courses and in-person events with subscriber discounts.
7. Chief Martech — For marketing technology
Chief Martech newsletter, curated by industry expert Scott Brinker, offers in-depth analysis and insights on the intersection of marketing, technology, and management.
- Audience: Marketing technology enthusiasts and professionals
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Chief Martec’s weekly newsletter offers valuable resources into marketing technology trends, innovations, and strategies. Subscribers gain access to thought-provoking articles, expert interviews, and comprehensive reports that help them stay informed and competitive in the martech landscape.
8. Masters In Marketing (Hubspot) — For interviews with marketing experts
The Masters In Marketing newsletter from HubSpot provides expert marketing tips and templates to enhance your digital strategy and grow your business, featuring fresh content on social media marketing, email marketing, SEO solutions, paid ads, and business trends.
- Audience: Marketing professionals and students
- Size: 350,000+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Masters In Marketing newsletter features exclusive conversations with top marketing leaders, from Fortune 500 executives to emerging startup founders. It offers actionable strategies to implement immediately at your digital agency.
It provides essential resources like downloadable guides, industry reports, calculators, and curated marketing videos and podcasts selected by the editorial team to keep you ahead in the marketing field.
9. Trends (Hubspot) — For market research
Trends by HubSpot offers insights and opportunities for business builders in marketing, sales, service, and tech. The newsletter provides data-backed business trends, analysis of the industry, and research insights.
- Audience: Business builders and marketing professionals
- Size: 350,000+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The HubSpot Trends newsletter offers in-depth articles on topics like AI innovations, consumer behavior, and emerging market opportunities, backed by comprehensive research and expert advice.
10. theCLIKK — For digital marketing tips
theClikk provides humorous and insightful teardowns of marketing trends, alongside curated articles and firsthand accounts of industry workings. With spot-on analogies, jokes, and case studies, it delivers both entertainment and valuable marketing insights.
- Audience: Digital marketing professionals
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
theCLIKK covers digital business topics like marketing, technology, startups, and the future of work, and offers valuable insights and expert advice.
Its format includes industry reports, marketing news, and best practices to help you better identify target audiences, improve your email promotions, and expand your brand.
11. Convince & Convert — For social media strategies
The Convince & Convert newsletter offers strategic insights and practical expertise in social media, content marketing, influencer marketing, and customer experience.
- Audience: Marketing professionals and agencies
- Newsletter Frequency: Biweekly
- Cost: Free
- Subscribe Here
Why Subscribe:
The Convince & Convert newsletter delivers expert strategies and insights on AI, content marketing, customer experience, influencer marketing, research, and social media.
It focuses on explaining the "why" and "how" of digital marketing. Additionally, subscribers receive invitations to industry events, the latest episodes of the Social Pros Podcast, and exclusive surprises.
12. Search Engine Land — For SEO news
Search Engine Land’s newsletter provides coverage of the search engine industry, offering a comprehensive roundup of the latest updates and algorithm changes, as well as expert analysis, practical advice, and insights from industry leaders.
- Audience: Search marketers and SEO professionals
- Size: 150,000+ subscribers
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
The Search Engine Land newsletter is the go-to resource for SEO news, expert tips, and in-depth analysis on all things search. Subscribers will benefit from insights and tutorials from over 100 subject matter experts.
Additionally, the newsletter provides up-to-date product and platform updates, as well as the latest job openings in search marketing.
13. The Daily Carnage — For marketing inspiration
The Daily Carnage newsletter, from the digital agency Carney, delivers exclusive, handpicked marketing content in the form of fresh industry news and innovative ideas.
- Audience: Marketing professionals
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
The Daily Carnage digital agency newsletter delivers the latest trends, tools, and strategies in social media, email marketing, branding, content creation, and analytics.
With a diverse mix of writeups, polls, videos, infographics, and podcast clips, it provides subscribers with easy-to-digest insights, helping them stay ahead of the curve and enhance their skills.
14. Moz Top 10 — For SEO best practices
Moz's Top 10 newsletter curates the ten most valuable articles on SEO and online marketing to save readers time and make the best content easily available to them.
- Audience: SEO professionals and digital marketers
- Size: 500,000+ subscribers
- Newsletter Frequency: Bimonthly
- Cost: Free
- Subscribe Here
Why Subscribe:
Every edition of the Moz Top 10 newsletter delivers ten recent, valuable articles on SEO and online marketing.
Each issue begins with a "Pro Snippet" that summarizes the key points of the curated articles to save you time and keep you informed. Subscribers also have access to exclusive, hand-picked content and special offers from Moz.
15. Social Media Examiner — For social media marketing
Social Media Examiner's newsletter, founded by Michael Stelzner, provides expert insights and strategies for using social media to connect with customers, generate awareness, drive traffic, and boost lead generation.
- Audience: Social media marketers and social media marketing agencies
- Size: 400,000+ subscribers
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
The Social Media Examiner newsletter provides marketing tips, platform updates, expert advice, original content, and marketing ideas.
Subscribers get access to podcasts, events, sponsorship opportunities, and a free 37-page social media marketing industry report. This comprehensive newsletter ensures you stay informed and gain valuable insights to improve your social media strategies.
16. Search Engine Roundtable Newsletter — For search engine updates
Search Engine Roundtable newsletter offers a daily roundup of discussions from search forums. Curated by SEO expert Barry Schwartz, it provides valuable insights and updates on the latest search engine trends and practices.
- Audience: Search marketers and SEO professionals
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
The Search Engine Roundtable newsletter provides detailed updates on SEO intricacies, including Google and Bing algorithm changes, as well as industry discussions and expert SEO opinions.
It also offers recaps of search forum discussions from sources like WebmasterWorld, and consolidates top articles, tweets, and forum threads from reputable sources. This newsletter offers a comprehensive and timely digest of essential search engine news and developments.
17. Ahrefs Digest — For Ahrefs users
Ahrefs Digest delivers valuable SEO tips, case studies, and updates on their tool. It covers link building, keyword research, and content optimization, and provides insights into effectively using Ahrefs to boost your SEO performance.
- Audience: SEOs and digital marketers
- Size: 284,000+ subscribers
- Newsletter Frequency: Weekly
- Cost: Free
- Subscribe Here
Why Subscribe:
Ahrefs Digest offers SEOs and marketers the most recent and relevant industry content. It features a handpicked selection of top-tier articles and tutorials on SEO, content marketing, and link building from Ahrefs and around the web.
Subscribers benefit from insightful, actionable content that they can use to adapt their SEO strategies and stay up to date with industry trends.
18. Search Engine Journal Newsletter — For search marketing
Search Engine Journal's (SEJ) newsletter provides comprehensive coverage of search engine news, as well as other digital marketing topics such as social media, content marketing, and paid advertising
- Audience: Digital marketers and SEO professionals
- Size: 200,000+ subscribers
- Newsletter Frequency: Weekdays
- Cost: Free
- Subscribe Here
Why Subscribe:
The SEJ newsletter offers tailored content on key digital marketing topics such as SEO, PPC, content marketing, and social media.
It's known for its reliable and concise information on algorithm updates, industry news, and actionable SEO tactics. You'll also get valuable resources like links to webinars, original articles, and detailed tutorials.
19. Blue Square Management Digital Marketing Newsletter — For digital marketing insights
Blue Square Management's newsletter provides in-depth insights and updates on SEO, Google My Business, and other digital marketing strategies. It offers expert tips, case studies, and actionable advice to help businesses improve their online presence and the performance of their digital marketing efforts.
- Audience: Small business owners and digital marketers
- Newsletter Frequency: Monthly
- Cost: Free
- Subscribe Here
Why Subscribe:
Blue Square Management's newsletter provides in-depth analysis and practical advice on current marketing trends, such as short-form video content, AI personalization, voice search optimization, and sustainability marketing.
It also offers strategies to navigate Google's EEAT updates, evaluate the pros and cons of AI customer interactions, and create effective Facebook video ads. This newsletter equips subscribers with the latest insights and actionable strategies to boost their digital marketing efforts and stay competitive.
20. TLDR Marketing Newsletter — For quick hits on the latest marketing news
The TLDR Marketing newsletter offers daily digital marketing news and insights, and efficiently summarizes the most important updates for readers. Its easy-to-digest format highlights key developments in the digital marketing world.
- Audience: Tech enthusiasts and digital marketing professionals
- Size: 300,000+ subscribers
- Newsletter Frequency: Daily
- Cost: Free
- Subscribe Here
Why Subscribe:
The TLDR Marketing newsletter delivers concise updates on various marketing topics, such as SEO, paid media, social media, and lead generation.
It provides easily digestible insights into the latest trends, allowing readers to choose specific interests to personalize their email content. After subscribing, readers will also receive access to a curated list of marketing tools to start using immediately.
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