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Vous trouverez ci-dessous un aperçu de ces outils, des captures d’écran, les fonctionnalités, les prix et notre note.

Notions de base sur les logiciels de gestion de projet marketing

Que fait le logiciel de gestion de projet marketing?

Fonctions qu’un logiciel de marketing de gestion de projet exécute

Dans un contexte marketing, les logiciels de gestion de projet peuvent aider les équipes à planifier, communiquer et suivre les projets, du briefing à la livraison. Ils offrent souvent des fonctions pour la planification des projets et des ressources, la gestion des clients, la collaboration d’équipe, la facturation, le suivi du temps et la production de rapports.

Quels sont les avantages d'utiliser un logiciel pour les équipes marketing?

3 avantages du logiciel pour les équipes marketing

  • Rationaliser votre facturation grâce à des outils d’estimation et de facturation auxquels les clients peuvent accéder.
  • Avoir une vue d’ensemble de la capacité de votre équipe à prévenir la surréservation.
  • Conserver les fichiers et les documents dans un endroit partagé où il est facile pour l’équipe de collaborer, d’obtenir des commentaires et de voir les progrès réalisés.

À qui s'adresse le logiciel de gestion de projet marketing?

Types d’équipes qui utilisent des logiciels de gestion de projet marketing

Il est courant d’utiliser des logiciels de gestion de projet marketing dans les :

  • Services marketing internes
  • Agences de marketing
  • Agences de marketing de contenu
  • Agences de marketing digital
  • Sociétés ou studios d’image de marque
  • Cabinets ou studios de design
  • Agences ou entreprises de publicité

et bien d’autres.

Vous venez de réaliser que vous ne recherchez pas un logiciel de gestion de projet marketing? Jetez un coup d’œil à d’autres outils utiles :

Quel est le meilleur logiciel de gestion de projet marketing pour assurer le bon fonctionnement de votre agence. Les agences de création, les équipes digitales internes et les studios ont tous une chose en commun : extraire le meilleur du travail créatif. Mais quels outils pouvez-vous utiliser pour produire le meilleur et éviter que les gens ne s’enlisent dans l’administration pénible d’un projet?

Marketing Project Management Software DPM Logo Soup 2021

Vous cherchez une solution de gestion de projet pour vous aider à gérer des projets dans votre département marketing, agence de marketing digital, ou studio de création?

Nous avons décidé de regarder de plus près pour trouver les meilleurs logiciels et outils de gestion de projet d’agence créative sur le marché, et voir lesquels livrent la marchandise.

Critères du meilleur logiciel de gestion de projet marketing

L’outil logiciel de marketing et de gestion de projet idéal doit être plus qu’un jeu d’enfant. Il doit vous aider à remplacer la multitude d’autres outils SaaS sur lesquels vous pouvez compter.

Pensez au nombre d’abonnements que vous payez chaque mois. Je parie que vous utilisez :

Vous paierez des milliers de dollars par mois pour ces outils, et souvent, ils ne fonctionnent pas bien ensemble, ce qui nécessite de copier et coller les mêmes données sur différents outils. Avoir un seul outil pourrait être une bonne idée, mais est-ce que l’un d’entre eux est bon? Si vous recherchez un seul outil de gestion de projet pour les gérer tous, vous avez besoin d’un outil que vous pouvez utiliser pour tout.

Ainsi, quand j’ai passé en revue les logiciels de gestion de projet de marketing, j’ai regardé non seulement leur interface utilisateur, la facilité d’utilisation et les intégrations, mais aussi pour les fonctionnalités suivantes :

  • Suivi du temps et des dépenses – de l’établissement des devis au suivi des heures consacrées à un projet
  • Gestion de projet – grâce à des outils de gestion des tâches et de collaboration d’équipe
  • Tableaux de bord de rapports – permettent de voir où en est un projet (et l’agence) avec le budget, les échéanciers et la facturation.
  • Gestion des ressources – s’assurer que vous ne manquez pas de personnel ou que vous n’en avez pas trop dans le secteur d’un projet.
  • Facturation – transformer les rapports de projet en factures et devis

Note : si vous cherchez un logiciel de marketing (des outils qui vous aident à gérer vos campagnes de marketing eux-mêmes) au lieu d’un logiciel de gestion de projet marketing, vous devez regarder : 15+ Meilleur logiciel de marketing pour votre petit business (2018).

The Digital Project Manager est sponsorisé par le lecteur. Lorsque vous cliquez sur les liens de notre site, nous pouvons gagner une commission. En Savoir Plus.

Aperçu des meilleurs logiciels de gestion de projet marketing

Ci-dessous, nous passons en revue les meilleurs logiciel de gestion de projet d’agence de marketing que nous avons rencontrés.

Best robust free plan

  • 14-day free trial + free plan available
  • From $7/user/month
Visit Website
Rating: 4.7/5

ClickUp is a marketing project management software for managing marketing tasks, campaigns, docs, and clients in one place. The software makes it easy to collaborate with your team, work with clients & contractors, connect your data, and create dashboards to gain data-driven insights from any workflow.

Why I picked ClickUp: Its highly customizable views allow you to visualize marketing campaigns and accounts on lists, Kanban boards, Gantt charts, calendars, and more. Task management features include task checklists, subtasks, and task templates, as well as the ability to filter, sort, search for, easily reorder, and view tasks in the manner most convenient for the team.

Additionally, it includes a native time tracker that your team can use to report on their work, and reporting features with the ability to create custom dashboards, and six built-in report types for team reporting. You can also design custom forms to collect client info, get approval, and distribute information. Custom statuses and automation enable you to establish an efficient intake system for affiliate sign-ups, client onboarding, co-marketing collaboration requests, and more.

ClickUp also features proofing and annotation capabilities for proofing, marking up, and approving files. You can assign comments for requested changes and approve them in real time.

ClickUp Standout Features & Integrations

Features include the ability to create, share, and edit documents and files so your team can collaborate directly in the tool (rather than linking externally), as well to assign comments in threads to specific team members. The tool also includes the ability to create custom reporting dashboards from scratch or via a template from their library.

Integrations include Slack, G Suite, Dropbox, and many more tools, as well as over 1,000+ integrations through Zapier.

ClickUp's free plan is robust and includes all primary features. Once the free plan reaches its limits, you will still have access to information but need to upgrade to create new stuff.

Best for end-to-end solutions

  • 14-day free trial + free plan available
  • From $8/user/month (billed annually)
Visit Website
Rating: 4.6/5

monday.com is an award-winning project management software used across diverse industries by companies like Hulu, BBC Studios, Coca-Cola, L’Oréal Paris, Adobe, and Deezer. They are designed to handle building robust custom workflows on their flexible, intuitive platform as well as demonstrating your marketing impact with comprehensive analytics dashboards and reports.

Why I picked monday.com: Its features for managing marketing projects include resource and project management modules with some great collaboration tools. For example, you can upload and attach files to cards, make comments, mention teammates, and more. It also offers a great project reporting dashboard that can collect data from multiple boards, allowing better tracking abilities of progress. And while monday.com doesn’t offer a complete set of tools for project accounting and invoicing solutions as other tools, you can use monday.com to track hours, timelines, and invoices.

Other tools like shared documents and whiteboards can help you and your team brainstorm on new projects, improve collaboration, and increase team communication.

monday.com Standout Features & Integrations

Features include shareable forms used in processes like project initiation, requirements gathering, and approvals, which helps speed them up and make sure you're getting input from everyone involved. The tool also includes expense tracking (via a customizable template) and the ability to create, edit, and customize content calendars.

Integrations include project management apps like Slack, Google Drive, Gmail, Google Calendar, Jira, GitHub, Trello, Dropbox, Typeform and many more, accessible via a paid plan with Zapier.

Best for scaling organizations

  • Freemium version available
  • From $10/user/month (min of 2 seats)
Visit Website
Rating: 4.2/5

Wrike is an award-winning marketing project management platform that’s designed to improve marketing project management processes, enabling greater productivity and driving ROI.

Why I picked Wrike: It’s highly configurable and scalable, and you can customize workflows, dashboards, reports, and request forms to maximize your effort. Wrike allows you to switch between Kanban boards, interactive drag-and-drop Gantt charts, and workload views for visualizing priorities.

It also features time and expense tracking, task and project management, visual proofing, templates for common marketing tasks, reporting, and resource management and allocation. Wrike is especially ideal for design and content collaboration with its highly visual interface and ability to communicate directly within tasks.

It even provides the option to create request and approval workflows and allows team members to edit and manage files and docs in one place.

Wrike Standout Features & Integrations

Features include budgeting tools that let you customize everything from the preferred currency to hourly rates (you can also customize this for individual projects) and automatic calculations for planned vs actuals. You can also drag-and-drop team member work directly from the resource workload view and make bulk changes to workloads for the team as a whole.

Integrations include 400+ pre-built native integrations, including the most popular file management software from Microsoft, Google, and Dropbox, along with sales and marketing software from Salesforce and Marketo, and creative apps from Adobe.

Wrike has a dedicated help center with interactive training, videos, and a ‘Getting Started’ guide.

Best for resource management

  • Free version available
  • From $7/user/month (billed annually)
Visit Website
Rating: 4.4/5

Smartsheet is a project management software with specific functions designed for marketing teams. It provides project management, workflow automation, resource management, and other tools.

Why I picked Smartsheet: This software is a good choice for marketing teams of any size. It provides not just project management, but also resource planning and a built-in digital asset management system with Brandfolder. You can track planned resources versus actual used, and consolidate all of your digital files and marketing assets in the same platform, with the ability to track asset performance.

When it comes to marketing project management, you can opt for a Gantt chart, calendar, grid, or card-style view. You can also set up workflow automation and no-code apps to alleviate some of your team's workload, and keep things consistent.

Smartsheet Standout Features and Integrations

Features include task dependencies that automatically calculate durations and adjust due dates when you make changes to preceding tasks, as well as a specific resource management module. This module allows you to reserve resources for specific tasks and projects, find resources with gaps in their schedules, and keep workloads balanced.

Integrations include Jira, Microsoft Office 365, Box, DocuSign, Adobe Creative Cloud, Slack, Google Workspace, Tableau, Salesforce, ServiceNow, Dropbox, OneDrive, Evernote, GitHub, and Zapier. 

Best for all-in-one project management

  • 14-day free trial + free demo available
  • From $26/user/month (billed annually)
Visit Website
Rating: 4.5/5

Scoro is a comprehensive work management software designed for different professional services, like marketing. It has a suite of tools to support the delivery of marketing projects from inception to billing. 

Why I picked Scoro: The platform is an all-in-one project management solution that provides control and visibility into every part of your marketing project, like quoting and invoicing, sales pipelines, customer accounts, resource planning, timelines, and task assignments. I liked that Scoro has an intuitive centralized dashboard Scoro that provides an overview of all marketing activities, allowing teams to track every campaign from beginning to execution.

Additionally, Scoro offers in-depth analytics and real-time reporting capabilities. Marketing managers can leverage these tools to assess campaign performance against KPIs and adjust strategies in real time.

Scoro Standout Features and Integrations

Features include reporting and analytics for agency operations as a whole (rather than just on a per-project basis), which provides insights into progress, results, and future outlook in agency performance and financials. The tool also includes automatic retainer invoicing so your agency gets paid faster and stays profitable.

Integrations include Google Calendar, Jira, Slack, Xero, QuickBooks, Zendesk, WooCommerce, Asana, Dropbox, PayPal, Expensify, Stripe, HubSpot, Mailchimp, Sage Intacct, Microsoft Exchange, and more. You can also connect to other apps through its Zapier integration.

Best for growing agencies

  • 14-day free trial
  • From $9/month (billed annually)
Visit Website
Rating: 4.7/5

Productive is a well-rounded agency management software with a stack of powerful functionality that gives you the tools and data you need to keep an agency running smoothly. The tool was actually built by a team with a decade of experience in founding, managing, and scaling a software development shop, so it’s especially well-suited to digital agencies.

This tool meets my criteria for marketing PM software. You’ll find client and prospect management in the Sales Pipeline (manage deal flow, get sales organized). The Resource Planning feature, time tracker, and task collaboration fit the criteria for resource and project management that I look for in an agency tool. Billing and invoicing can also be managed straight from the tool, along with useful reports on profitability and costs to help with finance management. The reporting feature actually goes quite a bit beyond that, with real-time reports on margins, utilization, and a whole lot more—including reports on individual employees’ or contractors’ history with the company, salary reports, etc.

Productive’s integrations include Zapier as well as Jira, Open API, QuickBooks Online, Xero, and Exact.

Productive costs $9/user/month (billed annually). They also offer a fully-featured, free 14-day trial.

Best for professional services

  • Pricing upon request
Visit Website
Rating: 4.1/5

Kantata is a digital work management platform that caters to the needs of professional services businesses, making it a good choice for marketing agencies, consulting firms, and professional services businesses.

Why I picked Kantata: This software made it onto my list because it provides not just project management features, but also resourcing and financial management tools. On top of that, it has workflow management capabilities and team collaboration tools. This helps you centralize your work management in one platform, rather than keep things scattered across your tech stack.

Real-time financial oversight and project status updates keep your team on the ball and within planned budgets. You can manage projects across the complete lifecycle, assigning tasks and tracking progress as your team moves forward. Meanwhile, the business intelligence features let you track productivity, profitability, and more.

Kantata Standout Features and Integrations

Features include advanced resource management capabilities like specific views for workload and allocation views, a database where you can keep track of which team members have which skills, and the ability to project demand and profitability. These help you see who's working on what and make sure no one is underworked or overwhelmed.

Integrations include Slack, Sage, Quickbooks, Expensify, BambooHR, NetSuite, Jira, Salesforce, Xero, and Google Workspace.

Best for code-free automations

  • 30-day free trial + free demo available
  • From $35/user/month (billed annually, min 20 users)
Visit Website
Rating: 4.4/5

QuickBase is a project workflow management tool that helps you build customized business applications to facilitate various core business processes.

Why I picked QuickBase: This software is versatile and user-friendly, making it suitable to virtually any business context. You can use the no-code builder to craft apps, integrations, and automations to support your marketing team's work. This can allow you to both alleviate manual workloads and ensure consistency in your processes.

When you're building a custom workflow in the software, you can establish clear rules and best practices for how to manage specific tasks. This will help your team create shared processes that everyone can easily adhere to. This is especially helpful if you're working across a portfolio or within an agency context.

QuickBase Standout Features & Integrations

Features include a no-code app builder that is useful if you don't have extensive IT resources. It allows you to tailor the software to your specific needs without having to program anything. You can select from starter apps that are ready to go, or pull together components to build your own. This is helpful for getting applications up and running quickly.

Integrations include Outlook, Microsoft Teams, Google Workspace, Slack, Box, Dropbox, OneDrive, Trello, Asana, Jira, Zendesk, and Docusign, among others.

Several learning resources and certification programs are also available from QuickBase, helping to support users in maximizing the utility of their applications.

Best for end-to-end agency projects

  • Free trial available
  • From $9/user/month (billed annually)
Visit Website
Rating: 4.4/5

Bonsai is a comprehensive platform that provides a suite of tools designed to consolidate business operations like client management, project management, financial management, and more.

Why I picked Bonsai: Its all-in-one solution is ideal for marketing teams and agencies wanting full visibility into each aspect of their operations. For example, the software allows users to create and send customized proposals to potential clients, detailing the marketing services offered and the terms of the project. They can then send contracts and create invoices directly on the platform for a more efficient payment collection process.

Bonsai also has a project management feature that allows marketing teams to plan and assign various tasks for their campaigns. Furthermore, users can view the capacity limits of each team member to ensure optimal allocation of resources and avoid over-utilization.

Bonsai Standout Features and Integrations

Features include a client CRM, which means you don't have to switch between account management and project management tools. The tool also offers a client portal, which allows clients to view project progress, approve deliverables, and communicate directly within the platform.

Integrations include Gmail, Google Calendar, Zapier, Slack, QuickBooks Online, Calendly, ClickUp, Trello, Google Drive, Google Sheets, Xero, HubSpot, and more.

Best for campaign goals and milestones

  • 10-day free trial + free plan available
  • From $4/user/month (billed annually)
Visit Website
Rating: 4.2/5

Zoho Projects is a cloud-based project management platform that's well-equipped for marketing teams. It has customizable features like individual views, custom project fields, project templates, and a reporting dashboard.

Why I chose Zoho Projects: Marketing teams can break down their campaigns into smaller projects, tasks, and subtasks, which can be defined and assigned to the appropriate team members. Milestones and goals help team members see the bigger picture and track the progress and impact of their larger initiatives. Users can design visual workflows with the drag-and-drop Blueprints feature which can be saved and re-used for future projects.

The software's features cover project planning, scheduling, budgeting, and reporting. Marketing teams can use these tools to keep their projects and campaigns within budget, monitor their progress, and track each team member's time. Document collaboration allows marketing teams to easily organize and work on files with version control, notes, and revision history. The dashboard has pre-built and custom reporting abilities, allowing users to track the KPIs that are most important for them.

Zoho Projects Standout Features & Integrations

Features include the ability to host virtual meetings (saving you from having to use a separate videoconferencing tool), as well as other collaboration features like a social-style feed to keep track of project activity and a forum for project discussion or brainstorming.

Integrations include box, Dropbox, Github, Google Workspace, Microsoft Teams, Slack, and Zendesk. A paid Zapier account will unlock additional integrations.

A free plan is available for up to three active users. Paid plans start at $5 per user/month, and a 10-day free trial is available for premium plans.

Best for visual collaboration

  • 30-day free trial + free plan available
  • From $8/user/month (billed annually)
Visit Website
Rating: 4.8/5

Miro is a visual collaboration platform designed to support a variety of team activities such as project management, brainstorming, and strategic planning. 

Why I picked Miro: Miro is a project management collaboration tool that provides a shared workspace for real-time collaboration, allowing users to track project progress and milestones through features such as Gantt charts, Kanban boards, and timelines. Its expansive digital whiteboard capabilities also enable teams to visually map out strategies, campaigns, and project timelines with ease, fostering creative collaboration across remote and in-office teams alike.

Additionally, Miro provides templates and tools for tasks such as SWOT analysis, retrospectives, and strategy development, making it a comprehensive workspace for creativity, collaboration, and productivity across all teams and organizations. Moreover, its features such as sticky notes, templates for user personas, and journey maps, alongside real-time collaboration and feedback tools, make Miro an invaluable asset for marketing teams aiming to enhance their productivity and creativity in project management.

Miro Standout Features and Integrations

Features include Miro AI, which can help with tasks like clustering sticky notes and fleshing out rough ideas during brainstorming sessions. The tool also has an extensive library of templates for common diagram types and specific use cases like project timelines, kickoffs, and project planning.

Integrations include Google Drive, Slack, Jira, GitHub, Zoom, Azure DevOps, Asana, Trello, Dropbox, and Microsoft Teams.

Miro is also developing its Miro Assist AI to help automate tedious tasks and expand thinking during ideation and creation. 

Best for building custom marketing apps

  • 30-day free trial
  • From $24/user/month
Visit Website
Rating: 4.6/5

Kintone is a customizable marketing project management platform used by teams at Volvo Trucks North America, Japan Airlines, Shiseido, and over 23,000 organizations worldwide.

Why I picked Kintone: Their unique approach to marketing management lets you build a wide variety of customizable “apps” either from scratch, using templates or from your existing spreadsheets, for data management, business processes, and workflows. Kintone apps can be customized for project management, CRM, partner databases, expense reports, shared to-do lists, event management, product feedback, and much more.

Kintone lets you build no-code project tracking apps by dragging and dropping elements that you want to see onto the page: rich text fields, date fields, drop-down menus, number fields with built-in calculations, spaces for attachments, user or group selection menus, related data from other apps, tables, and more.

Once you’ve built the app you want, you can use it to more easily manage whatever data and tasks you and your team need to track. And with custom notifications and reminders as well as detailed permissions settings, your collaboration tool can look and work however you want it to. Kintone’s built-in communication features also allow teams to discuss projects directly in the app and in topic or project-based threads. Dedicated “spaces” organize everything your team needs for your project, including task-tracking apps and searchable conversation threads.

Kintone Standout Features & Integrations

Features include granular permission settings that allow you to manage access at the app, record, or field level, so the right team members are involved in the right conversations. The tool's built-in database also supports collaborative data editing, so multiple users can update records simultaneously.

Integrations include Slack, Gmail, Google Calendar, Outlook, Tableau, Dropbox, Salesforce, HubSpot, Eventbrite, WordPress, QuickBooks, MailChimp, and many more through a paid plan with Zapier or via API integrations.

Kintone offers discounted prices for nonprofits and educators, and a free custom app build as part of the free trial process.

Best for project visibility

  • 30-day free trial
  • From $10.99/user/month (min 3 users, billed annually)
Visit Website
Rating: 4.4/5

Used by over 20,000 companies, Teamwork Project has all the project management functions you would expect plus features keyed-in to specific marketing needs, like quarterly goals and reporting, task list templates for oft-used marketing items, and automated approvals.

Teamwork Projects excels in levels of collaboration that any marketing team will find useful, like task-specific communication channels, social media content channels, real-time activity logs, and “notebooks” for additional data compilation.

Integrations include Gmail, Hubspot, Slack, Float, Numerics, Automate.io, timeBro, Userback, Easy Insight, Integromat, Chatify, PieSync, and hundreds more through Zapier.

The user interface can be intimidating compared to alternatives, which may be difficult if you need to onboard a variety of external clients. Additional graphics or more digestible data on the dashboard, for example, would be welcome. This lost them a few points in the UX category of the review.

Teamwork Projects costs from $9/month and has a freemium version of the software for up to 2 projects and 5 users and paid plans also offer a free 30-day trial.

Best for digital marketing

  • Free trial + free demo available
  • Pricing upon request
Visit Website
Rating: 4.2/5

A lot of marketing teams with the best of intentions have not experienced digital transformation success. That’s because marketing projects are difficult to manage and often plagued by issues that include: misaligned teams, a lack of visibility and working in multiple ad hoc systems. Overcome these obstacles, manage work and collaborate across the enterprise—all from Clarizen’s single, intuitive cloud-based solution.

Clarizen’s leading work management solution offers a 360-degree view of projects, greater efficiency through automation and the ability to adapt to your business processes.

  • Real-time Control: Control your marketing project management, business systems, and processes
  • Business Intelligence: Centralize all activities and gain real-time status on the status of marketing campaigns and projects
  • Enterprise-wide Transparency: Give your team a “single source of truth” so they can make smarter, faster decisions

Up your team’s game and stay competitive with modern work management that enables a successful marketing digital transformation.

Best for project workflows

  • Free demo available
  • Pricing upon request
Visit Website
Rating: 4.1/5

Workfront is online project management software designed for agencies, IT teams, service teams, and marketing teams and for collaboration between these internal and external clients.

Why I picked Adobe Workfront: The software allows for full project management, client service, task tracking and prioritization.

The platform also provides for the use of custom data to track projects and related information. Workfront is quite layered, and it takes some time to explore all the various aspects. This complexity, however, gives it incredible flexibility. Choose Workfront for an all-in-one solution.

Adobe Workfront Standout Features & Integrations

Features include Scenario Planner, a tool that can help you prioritize your projects and initiatives based on their alignment with your org's goals, and a capacity planning capability that you can use to resource and staff those projects. The tool also offers workflow automations for approval stages, dependencies, and the like.

Integrations include out-of-the-box software, like Adobe Creative Cloud & Experience Manager, Jira, Slack, Salesforce, and MS Teams. You can also build custom integrations using Workfront Fusion, an integration platform for any web-based application.

Workfront offers customized pricing upon request.

Résumé du meilleur logiciel de gestion de projet marketing

Il est facile d’être submergé par la panoplie déconcertante d’outils logiciels de gestion de projets marketing qui existent. Ci-dessous, nous avons résumé dans un tableau facile à lire les informations de base sur les outils décrits dans cet article. Nous avons étudié les prix et la disponibilité des versions d’essai et de démonstration gratuites pour vous permettre de faire une comparaison côte à côte beaucoup plus simple.

Tool Best For Trial Info Price
1
ClickUp

Track time, give and receive feedback, and approve deliverables.

Best robust free plan

14-day free trial + free plan available

From $7/user/month Website
2
monday.com

Plan marketing campaigns, next steps, and project milestones in one place.

Best for end-to-end solutions

14-day free trial + free plan available

From $8/user/month (billed annually) Website
3
Wrike

Build approvals and check points into your workflows.

Best for scaling organizations

Freemium version available

From $10/user/month (min of 2 seats) Website
4
Smartsheet

Smartsheet lets you allocate resources and track used versus planned metrics by department.

Best for resource management

Free version available

From $7/user/month (billed annually) Website
5
Scoro

Scoro's real-time dashboards provide insights into various aspects of your marketing projects.

Best for all-in-one project management

14-day free trial + free demo available

From $26/user/month (billed annually) Website
6
Productive

Productive's workload view lets you see who's overbooked, who can take more work and who's on vacation or sick leave with a top-down view of your team.

Best for growing agencies

14-day free trial

From $9/month (billed annually) Website
7
Kantata

Monitor your projects and track real-time project financials using the system's dashboards.

Best for professional services

Not available

Pricing upon request Website
8
Quickbase

Design your customized workflows as business applications in QuickBase, and automate core tasks to streamline your processes.

Best for code-free automations

30-day free trial + free demo available

From $35/user/month (billed annually, min 20 users) Website
9
Bonsai Agency Software

Bonsai offers an all-in-one platform for managing various marketing project aspects, like task planning and billing.

Best for end-to-end agency projects

Free trial available

From $9/user/month (billed annually) Website
10
Zoho Projects

Zoho Projects’ project management solution for marketing teams provides users with deeper insights into their project progress, expenses, and budgets.

Best for campaign goals and milestones

10-day free trial + free plan available

From $4/user/month (billed annually) Website
11
Miro

Miro allows users to visualize complex projects and campaigns quickly.

Best for visual collaboration

30-day free trial + free plan available

From $8/user/month (billed annually) Website
12
Kintone

Organize what your team is working on, from individual tasks to entire campaigns, and then track their impact all from Kintone’s centralized platform.

Best for building custom marketing apps

30-day free trial

From $24/user/month Website
13
Teamwork.com

Follow marketing projects across task boards, from prep to completion.

Best for project visibility

30-day free trial

From $10.99/user/month (min 3 users, billed annually) Website
14
Planview Clarizen

Track marketing project progress, status, budget, and more with Clarizen's project overview.

Best for digital marketing

Free trial + free demo available

Pricing upon request Website
15
Adobe Workfront

Workfront's Task View allows you to see team members attached to tasks, hours, due dates, progress, and more.

Best for project workflows

Free demo available

Pricing upon request Website

Autres logiciels de gestion de projets de marketing

Si vous avez consulté la liste des logiciels de gestion de projet marketing ci-dessus et que vous n’avez rien trouvé qui fonctionne pour vous, nous avons trouvé quelques autres solutions logicielles de gestion de projet d’agence que vous voudrez peut-être consulter.

  1. Basecamp

    For project boards

  2. GoodDay

    For team productivity and collaboration

  3. Intervals

    For time and expense tracking

  4. Workamajig Platinum

    For teams of all sizes

  5. Function Point

    For usability and user experience

  6. Ravetree

    For all-in-one marketing operations

  7. Projector PSA

    For BI dashboards

  8. DoneDone

    For marketing project issue tracking

  9. CROOW

    Forecasting and reporting with guest access

  10. Height

    For client collaboration

Vous voulez de l’aide pour réduire les options?

Cet outil est très utile. Nous nous sommes associés à Crozdesk pour vous donner accès à leur “Software Finder”.

Si vous saisissez certains détails sur votre projet et les fonctionnalités que vous recherchez dans un outil de gestion de projet, une liste d’outils correspondant à vos préférences sera générée. Vous fournissez votre email, et ils vous envoient un beau guide PDF avec un résumé de vos meilleures options.

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Qu’il s’agisse d’outils simples qui offrent quelques solutions rapides ou de produits complexes qui prennent un certain temps à explorer en profondeur, les options de logiciels de gestion de projet de marketing sont nombreuses, ce qui peut rendre le choix d’un logiciel complexe. Notre suggestion? Examinez attentivement les caractéristiques de chaque produit et déterminez lequel a le facteur Boucle d’or pour vous. Lorsqu’une démonstration ou un essai est disponible, nous vous recommandons de le réserver afin de vous assurer que le produit fonctionne parfaitement pour vous.

Ben Aston
By Ben Aston

Je suis Ben Aston, chef de projet digital. Je travaille dans l'industrie depuis plus de 10 ans au Royaume-Uni dans les plus grandes agences digitales de Londres, notamment Dare, Wunderman, Lowe et DDB. J'ai tout livré, des vidéos virales aux CMS, en passant par les jeux flash, les bannières publicitaires, l'eCRM et les sites de commerce électronique. J'ai eu la chance de travailler pour un large éventail de bon clients: des marques automobiles comme Land Rover, Volkswagen et Honda, des marques utilitaires comme BT, British Gas et Exxon, des marques FMCG comme Unilever et des marques d'électronique grand public comme Sony.