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50 min Mini Course

Mini Course: Master Statements Of Work

At the beginning of a project when it seems like everything’s up in the air, it’s tricky to define what you will (and won’t) deliver and how you’ll get it done.

This mini course will give you an approach to create clarity and alignment on your projects so that you can build a rock-solid statement of work and deliver your projects with greater control and fewer awkward conversations.

Ben will walk you through the steps of defining scope, and address the common challenges with creating and managing a statement of work. You’ll walk through a sample SOW and leave with both a template and sample to adapt for your own projects.

What you’ll learn

  • How to define project scope
  • How to manage & control scope creep
  • How to overcome common statement of work challenges

What you’ll be set for

  • Fewer misunderstandings
  • More profitable projects
  • Increased project control


Ben Aston

I’m Ben Aston, a digital project manager and founder of The DPM. I've been in the industry for more than 15 years working in the UK at London’s top digital agencies including Dare, Wunderman, Lowe and DDB. I’ve delivered everything from film to CMS', games to advertising and eCRM to eCommerce sites. I’ve been fortunate enough to work across a wide range of great clients; automotive brands including Land Rover, Volkswagen and Honda; Utility brands including BT, British Gas and Exxon, FMCG brands such as Unilever, and consumer electronics brands including Sony.