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Transitioning To A Post-PM Role
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Not every Digital Project Manager wants to lead projects forever. Shocking, I know. In fact, given the different specialists and business areas we get exposed to in our role, you’d be forgiven for starting to daydream about absconding into a totally different craft.

But beyond the daydreaming, how can you as a DPM put this plan into action and start laying the groundwork for transitioning into a role outside of project management?

If you’ve been pondering how your career path might take you outside of project management, this session is for you. We’re bringing together a panel of our members to share their experiences and answer your questions about how they took their project management background into areas such as product, operations, strategy, and independent consulting.

Not convinced? Well, first meet our panelists:

  • Michelle Annett (SVP, Strategy & Creative Development at Scorpion)
  • Barbara Zerbe (Project & Change Management Consultant and former COO)
  • Julia Rajic (SVP, Client Operations at No Fixed Address Inc.)
  • Mackenzie Dysart (Product Manager at Connected and DPM Expert)

It’s all going down on Thursday, October 20th, 2022, and there’s limited space available, so reserve your spot now!

Know a few folks who would enjoy this session? Feel free to use this link to invite your team, coworkers or friends:


Mackenzie Dysart
Product Manager

I'm a PMP and CSM certified project manager extraordinaire with over 8 years of experience. I’m a bit of a unicorn as I actually chose to be a PM as a career path. My focus has been on digital projects but I have also worked in print and app development. My experience is on both client and agency side. I work with people who are passionate and help them deliver awesome!

Barbara Zerba
Project & Change Management Consultant

Barbara Zerbe is the former Chief Operations Officer for HealthMeans. She is currently on sabbatical before she launches her Fractional COO consulting business specializing in project and change management for small organizations scaling up. Barbara is no stranger to consulting. She launched her long-standing graphic design business, BZ Design, in 2000. She transitioned into project management and business leadership by obtaining her Master of Science in Project Management in 2015. Initially, she received her Bachelor of Arts in Magazine Journalism from the University of Oregon and utilized that knowledge as Art Director of Men's Fitness magazine. Her own health journey with autoimmune disease led her to functional medicine. She was able to focus her project management career working with leading health experts such as Chris Kresser and producing online summits via Health Talks Online / HealthMeans. Authentic leadership is one of her core values and she is dedicated to creating systems and processes that promote health, achieve success and foster a culture of diversity, equity, inclusion and accessibility. She loves making sense of the chaos and creating a structure that simultaneously promotes flexibility. Barbara’s enthusiasm for travel has her exploring new regions as much as possible. Her primary home is in Ventura, California, and she also spends about a quarter of the year in Buenos Aires, Argentina. She loves to be outdoors, active and in the sun. A few of her other passions include playing soccer, surfing and section hikes of the Pacific Crest Trail.

Michelle Annett
SVP, Strategy & Creative Development

Michelle Annett is the Senior Vice President of Strategy & Creative Development at Scorpion, a digital agency. Michelle runs the development and project management team that handles Scorpion’s Enterprise Franchise clients, in addition to a team that is dedicated to creative branding services, user experience research and market research. Michelle was instrumental in building out the process and project management arm of the company for handling large scale franchise clients. Two years ago, Michelle pitched that Scorpion could expand its services to offer branding, UX services and market research. The CEO loved the idea and Michelle got to work on building out a department, process, offerings, hiring and selling the new services. Michelle’s mini agency has been very successful bringing in $1.5 million in services in its first year. She continues to run both teams and describes herself as strategic and creative with a knack for solving problems and telling stories.

Julia Rajic
SVP, Client Operations

Julia has over 14 years of experience in operations and project management within advertising and marketing organizations. As a results-driven and forward-thinking Senior Vice President, she's had great success balancing multi-disciplinary teams' competing needs to maximize business efficiency and profitability. I'm innovative, adaptable and resourceful, with exceptional business acumen and prioritization skills. I know how important it is to build strong relationships with clients, partners and internal teams & am able to adapt to different audiences and can tailor communication to suit.

This content is exclusive to DPM Members!

DPM Members get:

  • Instant access to expert-crafted templates to save you time.
  • Workshops, mentorship, and community support to grow your career.
  • Ebooks to guide you through the PM role.

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