15 Una Lista de los Mejores Programas Para Agencias de Publicidad
Here's my pick of the 15 best software from the 26 tools reviewed.
Get free help from our project management software advisors to find your match.
Esto te ayudará a comparar y evaluar rápidamente el mejor software de administración de agencias de publicidad y otro software de planificación para los medios de comunicación.
Recomendaré algunos de los mejores programas de gestión de proyectos de agencias creativas para que lo contrastes con las necesidades de tu empresa. También explicaré cómo los diferentes programas de gestión de proyectos de marketing pueden ayudarte a automatizar algunas tareas administrativas para aumentar la productividad. Encontrarás criterios de evaluación para el mejor sistema de gestión de agencias; junto con resúmenes fáciles de digerir para ayudarte con la comparación.
Preguntas Frecuentes Sobre el Software Para Agencias de Marketing
¿Qué hace el software para agencias de marketing?
Según el tipo y la marca del software, los programas para agencias de marketing pueden hacer muchas cosas: gestión de proyectos, asignación de recursos, gestión de relaciones con el cliente (CRM), software de contabilidad y facturación, herramientas de marketing digital, software de informes y más.
¿Por qué usar un programa para administrar una agencia?
Las agencias de publicidad tienen muchas partes móviles, muchos clientes y muchas necesidades internas. Por lo tanto, el uso de un programa disminuirá la carga administrativa sobre los empleados al tiempo que aumentará los niveles de organización, productividad y eficiencia.
¿Qué tipos de herramientas suelen utilizar las agencias de marketing?
Las agencias de publicidad pueden necesitar programas de gestión de proyectos, asignación de recursos, CRM para agencias de marketing, software de contabilidad y facturación, software de marketing digital y más. Verás que muchas agencias de marketing usan programas que cubren dos o más de estas necesidades, como Oracle Netsuite, Wrike y Clarizen.
¿Estás en búsqueda de otro tipo de software para tu agencia? Consulta nuestros otros recursos para obtener el mejor software para administrar equipos, recursos y proyectos:
- ¿De qué depende cada agencia de publicidad? ¡Comunicación, comunicación, y más comunicación! Si necesitas algunas recomendaciones para herramientas de comunicación, las tenemos.
- Algunos equipos dejan de lado una buena planificación debido a su arrogancia. Pero todo buen proyecto puede beneficiarse de un mapeo mental colaborativo para que el equipo se sincronice.
- ¿Tu equipo tarda demasiado? Podrías sacarle provecho a las herramientas de planificación de capacidad para manejar las cargas de trabajo difíciles.
Compara y Evalúa Rápidamente los 15 Mejores Programas Para Agencias de Marketing

Las empresas publicitarias siempre están muy ocupadas. Desde la dirección de arte hasta la contabilidad, son responsables de todos los aspectos del plan de publicidad y marketing. No es de extrañar que muchas agencias de publicidad digital estén buscando un software de planificación de medios para aligerar un poco la carga de trabajo.
A menudo, las agencias están estancadas en problemas muy comunes, como un alto número de informes sin la suficiente optimización. O reconstruir la credibilidad y luchar por el espacio en un mercado demasiado competitivo. El software para agencias de marketing puede ayudarte a poner todo en orden.
Sin más demora, aquí tienes algunos de los mejores programas para agencias de marketing del mercado en la actualidad.
The Digital Project Manager es financiado por sus lectores. Cuando haces clic en los enlaces de nuestro sitio, podríamos ganar una comisión. Más información.
Criterios Comparativos de Software de Administración de Agencias de Marketing
¿Qué buscamos en el software de administración de agencias de marketing? Las siguientes pautas te ayudarán a comprender partes de nuestro proceso.
- Interfaz de usuario (UI): ¿Qué tan bien diseñada está? ¿Ofrece visuales claras y navegación intuitiva? Interfaz multiusuario: habilita numerosos usuarios en el mismo sistema.
- Usabilidad: ¿Es fácil de aprender y dominar? ¿Hay tutoriales y capacitación? ¿La empresa ofrece buena tecnología y soporte al usuario? Proporciona diferentes inicios de sesión para cada usuario. Personaliza los permisos y la funcionalidad disponible para diferentes grupos de usuarios.
- Características y funcionalidad: ¿Cuántas de las características y funcionalidad clave del software de planificación de medios de comunicación ofrece, y qué tan potentes son? Específicamente, busqué:
- Gestión de proyectos: esto incluye la gestión de tareas tanto para el equipo como para las tareas orientadas al cliente, paneles de proyectos para hacerle seguimiento al progreso y compartir archivos y colaborar fácilmente. También puede incluir el control del tiempo (aunque algunas herramientas lo hacen a través de una integración de terceros).
- Gestión de recursos: debe permitirte buscar fácilmente recursos y habilidades para asignarlos a tareas y proyectos. Incluye funciones de programación que permiten establecer hitos, fechas límite y dependencias entre tareas.
- Administración de clientes y prospectos: incluye herramientas de comunicación, divulgación e informes que permiten administrar la prospección y los clientes de la agencia. Esto puede incluir un portal de clientes, así como la capacidad de tomar capturas de los datos de los proyectos, como las horas y los gastos, para entregar informes a clientes.
- Gestión financiera: el software de facturación de la agencia de marketing debe capitalizar todos los datos de proyectos y recursos para ofrecer previsiones y estimaciones precisas. También puede incluir funciones de facturación para agilizar el flujo desde el inicio del proyecto hasta la última factura. En algunos casos, un módulo para la gestión de medios y compras es útil, ya que ayuda a gestionar cosas como órdenes de compra e inserción.
- Informes: ¿Los programas de planificación de medios de comunicación tienen sistemas de informes adecuados con respecto al registro de horas, finanzas, administración de recursos y otras opciones? ¿La recopilación y organización de datos es fácil y útil?
- Integraciones: ¿Es fácil conectarse con otras herramientas? ¿Hay integraciones por defecto?
- Relación calidad-precio: ¿Cuán apropiado es el precio según sus características, capacidades y caso de uso? ¿Los precios son claros, transparentes y flexibles?
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Smartsheet
This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.4.4 -
Wrike
This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.4.2 -
monday.com
This is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.4.6
Descripciones de los 15 Mejores Programas Para Agencias de Marketing
Scoro is a comprehensive work management software designed for professional services, including advertising agencies. It offers integrated project finance tracking to help businesses manage their projects, finances, and resources in a unified system.
Why I Picked Scoro: The platform takes an all-in-one approach to managing essential ad agency business functions. It covers project and resource management, time tracking, customer relationship management, invoicing, and real-time reporting. Scoro also facilitates the management of client accounts, sales pipelines, and financials, while offering tools for planning and forecasting work for optimal utilization.
Scoro can also track billable and non-billable time in detail, automate billing processes, and provide insights through customizable dashboards and reports. Overall, the platform's ability to provide full visibility across various operations makes it ideal for ad agencies working on multiple projects with many moving parts across departments.
Scoro Standout Features & Integrations
Features include Gantt charts for project management and progress monitoring, automated routine tasks, a drag-and-drop planner or Kanban task board, and a comprehensive CRM for keeping track of clients, invoices, and communications.
Integrations include Sage Intacct, Expensify, Stripe, Google Calendar, Microsoft Exchange, Xero, QuickBooks, Jira, Slack, Asana, Dropbox, PayPal, and more.
monday.com is a great advertising agency software because of the way the tool has done away with a lot of the trimmings of typical management tools and focused on simple, visually intuitive layouts that help clarify the sequence of work.
Why I Picked monday: monday.com offers features for managing advertising projects include resource and project management modules with some great collaboration tools. For example, users can upload and attach files to cards, make comments, mention teammates, and more. It also offers a great project reporting dashboard that can collect data from multiple boards, allowing better tracking abilities of progress. And while monday.com doesn’t offer a complete set of tools for project accounting and invoicing solution as other tools, you can use monday.com to track hours, timelines, and invoices.
Overall, it’s a highly customizable tool that lets you work in whatever methodology—kanban or otherwise—that fits your project and team. You’ll also find some useful workflow tools for automating parts of your process.
monday Standout Features & Integrations
Features include project management, task scheduling/tracking, resource management, scheduling, budgeting, API, calendar management, Gantt charts, file sharing, time management, email integration, third party plugins, and notifications.
Integrations include project management apps like Slack, Google Drive, Gmail, Google Calendar, Jira, GitHub, Trello, Dropbox, Typeform and many more, accessible through a paid plan with Zapier.
Parallax is a strategic operations tool designed for digital service organizations, focusing on capacity forecasting and resource planning. It integrates with existing systems to provide a comprehensive view of an organization's operations, enabling proactive resource allocation and predictive alerts for project issues.
Why I Picked Parallax: I like its proactive resourcing capability, which connects data between sales and resource teams. This allows sales teams to attach directionally accurate resource plans to deals early in the process, facilitating more granular and proactive planning when work is ready to start. This feature is particularly beneficial for advertising agencies that need to manage multiple projects simultaneously, ensuring that resources are allocated efficiently and projects are delivered on time and within budget.
Parallax Standout Features & Integrations
Features include project health tracking, forecasting, financial management, and active project alerts that notify users of unallocated time, budget issues, and other critical factors.
Integrations include Salesforce, HubSpot, Copper, Pipedrive, Zoho, Monday.com, Advantage, Clockify, Harvest, Jira, Kimai, Toggl, Everhour, NetSuite, Noko, Redmine, Replicon, Teamwork, Tempo, Asana, Microsoft Teams, and Slack.
Screendragon is an advertising agency management software designed to manage projects, processes, people, and profitability in one place. The world’s top agency groups like Omnicom, WPP, and IPG rely on Screendragon to power their agency operations.
Why I Picked Screendragon: Anyone can leverage Screendragon’s integrated budget module to build SOW’s and estimates, as well as forecast future revenues and resourcing needs. Screendragon is also highly configurable, giving users the ability to customize forms, dashboards, templates, workflow rules, permissions, notifications, reports, and even the terminology used on the platform.
Screendragon also includes intuitive task management features that enable users to switch between different interfaces like visual Kanban boards, interactive Gantt charts, and list views. Reviews and approvals are made simple with features for visual proofing, real-time collaboration, version control, and granular permissions. Automated approvals facilitate the secure and efficient approval of assets. Screendragon’s robust offering in the area of advertising agency software tends to make it more suited to mid to large-sized agencies.
Screendragon’s user interface is easy-to-use and allows users to custom brand the interface. The tool provides functionality for project management, workflow management, resource management and forecasting, time-tracking, budget management, and asset management.
Screendragon Standout Features & Integrations
Features include project management, collaboration, resource management, time tracking, budget management, reporting, mobile app, and third-party integrations.
Integrations include SAP and PeopleSoft and can integrate with thousands of apps through Zapier like Slack, Trello, Google Drive, Office 365, and Microsoft Dynamics. It also has an open API, allowing custom integrations with any solution.
Kantata is a project management software that helps agencies and other organizations manage their projects effectively and efficiently. It provides a centralized platform for teams to collaborate and organize tasks, track progress, and communicate with each other.
Why I Picked Kantata: Kantata has tools for resource management, project management, team collaboration, project accounting, and business intelligence. As far as advertising agency software goes, this tool is one of the most robust. Kantata also features file sharing, email integration, custom branding, time and expense tracking, project/job costing, invoicing and online payments, personnel planning, and more. Product plans include access to 24/7 customer support and a resource library.
Kantata Standout Features & Integrations
Features include task management, resource management, time tracking, communication & collaboration, project dashboards, reporting, file sharing, a mobile app, and third-party integrations.
Integrations include Netsuite, Quickbooks, Salesforce, Google Workspace, Jira, Expensify, Xero, Concur, Sage Intacct, Slack, Hubspot, Microsoft platforms, and more.
Best for managing the entire advertising agency process
Bonsai is a comprehensive business management tool designed to consolidate workflow and increase productivity for agencies. It offers a suite of features including client and project management, financial management, and customizable templates,
Why I Picked Bonsai: As an advertising agency software, Bonsai uses an all-in-one approach to manage the entire agency process. It caters to the needs of advertising agencies by providing a suite of tools like time tracking, task assignment, budget management, and integrated billing and invoicing systems. It also includes a client portal for collaboration, sharing files, and managing client interactions.
I also like that Bonsai provides a range of templates for your unique needs. These templates include sales agreements, contracts, proposals, and demand letters.
Bonsai Standout Features & Integrations
Features include automated workflows, proposals, contracts, CRM, scheduling, time tracking, collaboration tools, invoicing, and bookkeeping.
Integrations include Gmail, Google Calendar, Zapier, Slack, QuickBooks Online, Calendly, ClickUp, Trello, Google Drive, Google Sheets, Xero, HubSpot, and more.
Productive is an agency management software that can handle all your business processes, including sales, invoicing and billing, resource planning, and project management.
Why I Picked Productive: The Sales Pipeline functionality lets you keep track of sales and your deal flow with sales reports and tracking for lost contracts. This is also great for keeping your sales process organized.
Productive has a built-in time tracker as well, which makes it easy for your team to track their time, and communication and task management functionalities make collaboration on tasks simple. Also included are resource planning features, as well as profitability tracking features for keeping track of project costs, key metrics, budgets, and invoicing.
Productive Standout Features & Integrations
Features include project management, resource planning, budgeting, reporting, time tracking, billing, sales enablement, and third-party integrations.
Integrations include Jira, QuickBooks, Xero, Google Calendar, Exact, Slack, Outlook, Visma e-conomic, Harvest Import, Fortnox, Personio, and more using their open API.
Nifty puts your agency’s best on display by creating timeline clarity while managing files, copy, communications, and feedback. Combine your daily team collaboration with your client delivery by selecting which Tasks and Milestones are visible to your Guest. Cross-project overviews give portfolio clarity as your project milestone timelines are updated when corresponding tasks are completed.
Why I Picked Nifty: Nifty boast automated project status reporting based on task completion, built-in Google Docs, Sheets, and Presentations to integrate into your workflow as well as a time tracker to track time across members, tasks, and projects. Nifty also has a task list and Kanban view for added task management flexibility.
Nifty keeps your team and project stakeholders aligned as daily workflows update Milestone progress. Guests enjoy an immersive Nifty experience as they’re permitted to create and complete tasks to empower your client collaboration. This reduces the time spent hunting for transmissions or feedback across many communication channels.
Nifty Standout Features & Integrations
Features task management, resource management, collaboration, dashboards, reports, a mobile app, customizations, and third-party integrations.
Integrations include Github, Google Drive and Calendar, Microsoft Suite, Slack, and Zoom with native integrations and more than 1000 integrations are available through Zapier.
Copper is an easy-to-use CRM for small businesses that assist users in managing sales leads and growing customer relationships.
Why I Picked Copper: Copper integrates with Gmail and other Google Apps and automatically logs all emails and contact interactions to reduce data entry and repetitive admin tasks. Users can also see sales and relationship essentials from email threads, past interactions, and tasks in one place.
The tool also includes project management features such as Kanban boards, workflow management capabilities, revenue tracking, and more. Copper also has strong reporting features for sales data and processes. Users can view metrics for measuring quality of lead sources, top-performing sales team members, sales forecasts, and more.
Copper Features & Integrations
Features include task management, time tracking, collaboration, Gantt charts, resource management, budget tracking, reporting & analytics, mobile app, customer relationship management, and third-party integrations.
Integrations include Google Workspace, Trello, Zoom, QuickBooks, HubSpot, Slack, Box, Microsoft Teams, Mailchimp, Asana, and others.
Teamwork is a flexible advertising agency management software that helps agencies become more productive and profitable. It enables agencies to manage high volumes of client projects from start to finish. Teamwork allows you to build flexible, custom workflows and gives you one central place to visualize your team and client projects.
Teamwork offers a number of tools and features to help agencies manage their work. With the Workload feature, you can get a complete picture of your team’s capacity and manage resources and keep your team on track. There's built-in time-tracking on Teamwork to log hours spent working on tasks and track billable hours. Profitability reports allow you to track financial performance by project or team member and compare it against the budget for that client.
Something especially useful about this agency software is that you can add clients as collaborators for free so they can communicate with your team, leave comments in context, review assets and get visibility on project progress.
Teamwork integrates easily with other tools including Gmail, Harvest, Hubspot, QuickBooks, Slack, Dropbox and more.
Teamwork costs from $10/user/month. They also offer a 30-day free trial.
Hubstaff is a full-featured, free time tracking software tool for agencies (with freemium upgrades) that’s best for remote or distributed teams. It’s a lightweight, native time tracking tool that includes screenshots, time tracking, and project management. Its simple interface and design make it really easy for your team to enter their time and for you to track their progress.
Why I Picked Hubstaff: Budget management is straightforward—using Hubstaff you can easily set time limits and budgets for your team to bill against with a maximum number of hours you want a member to be able to work in a week and the app will automatically prevent them from exceeding the limit.
When you’re working with a distributed team it can be hard to verify exactly what people are doing and how they’re spending their time. Hubstaff has some pretty handy tools to give you insight into what your team is doing in the time they’re logging to your project with screenshots and activity levels. You can also see which applications your team members are using and what URLs they are browsing while they’re tracking time.
Hubstaff Standout Features & Integrations
Features include task management, time tracking, collaboration, Gantt charts, resource management, budget tracking, reporting & analytics, mobile app, invoicing, screen capture & activity tracking, GPS tracking, and third-party integrations.
Integrations are well supported across stacks of different tools including project management tools Asana, Jira, and Basecamp, payments, accounting, and invoicing integrations including QuickBooks, Paypal, Wise as well as Salesforce and Zendesk among others.
FunctionFox offers three different plans with features that range from basic time tracking and estimating, to project scheduling and gantt charts, to customized project intake forms. FunctionFox can support teams with five or five hundred members.
Why I Picked FunctionFox: FunctionFox is entirely web-based and compatible with all up to date browsers, so users on both Mac and PC can work together seamlessly. FunctionFox allows for team collaboration through project scheduling, allows allocation of specific tasks through action assignments and to-do lists, and facilitates communication through the project blog. Another great feature is the availability tool, which project managers can use to monitor team capacity and utilize everyone’s time effectively.
FunctionFox is easy to use and made even easier with the tutorials and support provided. They offer dedicated onboarding and all customer support is unlimited, ongoing, and included in the subscription cost. Their website also includes a help center, and there are detailed help files included within the software itself.
FunctionFox Standout Features & Integrations
Features include time tracking, task management, budget tracking, resource management, collaboration, reporting, invoicing, mobile access, customization, client management, and third-party integrations.
Integration with Quickbooks is possible.
Intervals is a great tool for agencies that need to manage work, track its value, and quickly prepare invoices for clients to get paid for their time. It’s used by advertising agencies as well as digital strategy agencies, web design and development shops, QA teams in larger IT companies, and other use cases.
Why I Picked Intervals: Agencies using Intervals will find a trove of useful features including project management (detailed task management, scheduling, file sharing, time tracking), as well as resource allocation, client management tools like invoicing and client reports. Overall, while it doesn’t have live chat and its document sharing features are on the basic side, Intervals is a well-rounded tool for making agencies run more smoothly.
Perhaps the best part of this tool is the reporting features. Because the tool includes time and expense management tools, you can also generate a variety of meaningful internal reports to find out exactly where your team’s time and efforts are going. You can also get a higher-level view of your agency, providing answers to questions like, “Which client have we done the most work for this year?” or “Who is our most billable employee?” The idea behind intervals is that you can keep track of every detail on every job so you’ll never again lose money on a project.
Intervals Standout Features & Integrations
Features include time tracking, reporting, invoicing, customization, mobile app, job tracking, dashboards, flexible workflows, and third-party integrations.
Integrations include QuickBooks online for invoicing, QuickBooks desktop for time data, Xero, FreshBooks, Slack, and Google Drive.
Best advertising agency software for integrations
Workamajig is a project management tool designed for creative agencies, marketing departments, and other businesses that require robust project management capabilities. It offers a comprehensive set of features to help teams plan, execute, and deliver projects efficiently and effectively.
Why I Picked Workamajig: One of the key strengths of Workamajig is its integration capabilities. The platform integrates with a wide range of tools, including CRMs, invoicing software, and other project management tools, allowing teams to streamline their workflows and reduce the time and effort required to manage multiple tools separately.
In addition to its integration capabilities, Workamajig also offers robust project management features. Teams can create and assign tasks, track project progress, and collaborate with team members in real-time. The platform also generates reports and analytics to provide insights into project performance, resource utilization, and overall project success.
Workamajig Standout Featurews & Integrations
Features include project management, task management, resource management, time tracking, budget tracking, collaboration, reporting, customizable workflows, accounting, invoicing, marketing automation tools, email marketing tools, digital asset management tools, custom fields, approval workflows, job costing, invoicing, mobile access,and third-party integrations.
Integrations include Salesforce, QuickBooks, FreshBooks, Marketo, Pardot, Mailchimp, Widen Collective, and Emma's email marketing (natively) and more options through Zapier, which requires a separate account and may incur additional costs.
Best for identifying task dependencies in agency projects
Used by over 9000 companies worldwide, Function Point operates with greater predictability through real-time visibility with comprehensive job dashboards. This solution for advertising agencies can effortlessly assign jobs and identify dependencies with task management tools.
Why I Picked Function Point: Function Point checks all the boxes in what I look for in my features and functions evaluation review and then some. In particular, job descriptions, task descriptions and comments, and the ability to upload files make them ideal for client and prospect management.
Function Point Standout Features & Integrations
Features include project management, resource management, time tracking, budget management, collaboration, reporting, and third-party integrations.
Integrations include Trello, Asana, Slack, Google Drive, Microsoft Teams, Dropbox, and more if you have an account with Zapier (may incur additional costs).
Resumen del mejor software para agencias de publicidad
Tool | Best For | Trial Info | Price | ||
---|---|---|---|---|---|
1 | Scoro Scoro's dashboards are fully customizable to help you gain visibility into important agency operations. | Best for all-in-one agency management | 14-day free trial + free demo available | From $26/user/month (billed annually) | Website |
2 | monday.com Track advertising and marketing projects according to your preferred methodology. | Best for ease-of-use & streamlined UI | 14-day free trial + free plan available | From $8/user/month (billed annually) | Website |
3 | Parallax Parallax offers real-time insights into project financials, helping teams maximize profitability and plan resources. | Best for proactive resource planning | Free demo | Pricing upon request | Website |
4 | Screendragon Screendragon lets you visualize and manage all agency operations in one powerful hub. | Best marriage of campaign management & budget tracking | 7-day free trial | From $20/user/month | Website |
5 | Kantata Kantata tracks hours, budget, and more and generate robust reports accordingly. | Best advertising agency software for customizability | Not available | Pricing upon request | Website |
6 | Bonsai Agency Software Bonsai is a unified platform that allows you to keep track of clients, projects, and financials in one place. | Best for managing the entire advertising agency process | Free trial available | From $9/user/month (billed annually) | Website |
7 | Productive The scheduling view. Assign work, collaborate, and organize projects with time tracking, task management, and other features. | Best for agency business process management | 14-day free trial | From $9/month (billed annually) | Website |
8 | Nifty Plan agency projects and tasks on Gantt charts, and use them to track progress. | Best for issues & changes management | 14-day free trial | From $5/user/month (billed annually) + free plan available | Website |
9 | Copper Copper is a comprehensive project management tool that offers a range of features to help teams plan, execute, and deliver projects. | Best advertising agency software CRM capabilities | 14-day free trial | From $9/user/month (billed annually) | Website |
10 | Teamwork.com Teamwork Board View. | best for enabling client collaboration | 30-day free trial | From $10.99/user/month (min 3 users, billed annually) | Website |
11 | Hubstaff Hubstaff offers time tracking software with smart reporting & analytics and invoice automations for all of your professional services. | Best for hybrid/remote teams | 14-day free trial | From $4.99/user/month (billed annually) | Website |
12 | FunctionFox Easily build and adjust project schedules with FunctionFox’s Gantt charts. | Best for creative teams & agencies | Free plan available | From $10/user/month (billed annually) | Website |
13 | Intervals Intervals lets you design reports from scratch or choose from dozens of templates. | Best reporting features for time & expenses | 30 day free trial | From $2.5/project/month | Website |
14 | Workamajig Platinum Workamajig lets you build out a staff schedule and distribute it via Emma email or download and send. | Best advertising agency software for integrations | Free demo available | From $37-$50/user/month | Website |
15 | Function Point Track average budget spend with Function Point reporting dashboards to ensure client campaigns stay on track. | Best for identifying task dependencies in agency projects | Free demo available | From $34/user/month | Website |
Otros Programas Para Agencias de Marketing
El mundo del software de agencias de publicidad está lleno de una competencia sana y de muchas opciones para el comprador inteligente. Me gusta pensar más allá de los “15 principales” y dar las gracias a otros productos valiosos que continúan haciendo un buen trabajo en el espacio de software para las agencias de marketing. Dicho esto, aquí están mis menciones honoríficas para esta categoría:
- Streamtime
For creatives & design teams
- Admation
For proofing & approvals processes
- Mosaic
Advertising agency software for visualizing workload and staffing projects
- Olavana
For posting & reviewing HTML banner ads
- SegMetrics
For campaign tracking
- Height App
Project management software with client collaboration
- ClickUp
For a range of templates forvarious workflows
- Accelo
For tracking one-time projects and recurring work
- Wrike
Advertising agency software for team collaboration
- Hive
For communication & collaboration tools
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Esta herramienta es bastante útil. Nos hemos asociado con Crozdesk para brindarte acceso a su “Buscador de software”.
Si ingresas algunos de los detalles sobre tu proyecto y las funciones que buscas en una herramienta de administración de proyectos, generará una lista de herramientas que coinciden con tus preferencias. Sólo debes proporcionar tu correo electrónico y te enviarán una bonita guía en PDF con un resumen de las mejores coincidencias.
¿Hay Alguna Otra Opción de Software de Gestión de Agencias de Marketing?
Los equipos de marketing y creativos necesitan un software para agencias de marketing que se ajuste a su trabajo específico y sus usos. Convertir la inspiración en un buen resultado final requiere recursos y herramientas como las enumeradas anteriormente.
¿Te consideras un experto en cuanto a programas de gestión de agencias de marketing? Haz clic en los comentarios y dinos qué le agregarías a la lista.