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What Is Unito? A Detailed Overview & Explanation Of Unito’s Features

In recent years, there’s been an explosion in the adoption of business tools and apps. A Blissfully survey found that the average company uses 137 different software tools. That number jumps up to a remarkable 288 for large enterprises.  Unfortunately, the growing usage of these tools has also created new company-wide problems. Information is increasingly being siloed within individual tools and business leaders may struggle to maintain alignment and visibility in this increasingly fragmented environment. That’s where Unito comes in.

What Is Unito?

Unito is a workflow management solution. It allows you to build, optimize, and automate your workflows across tools and teams. With deep integrations for apps like Trello, Jira, and Asana, you can use Unito to gain project visibility, keep everyone aligned, and better collaborate with other teams from your tool of choice.

What challenges does Unito help solve?

Being forced into tools you don’t want to use

When you need to collaborate with someone in a different tool, being forced to leave your preferred tool can lead to friction. Some businesses may even require everyone to use a single app, whether it suits your role or not. Unito eliminates the tool debate, allowing everyone to work from the tools they know and love.

Losing crucial information in tool silos

In businesses where teams are allowed to work in different tools, information can often get siloed within specific tools. This can lead to duplicate work, missed updates, miscommunication, and wasted time. Unito ensures that essential information is accessible across all tools in real-time, so everyone is aligned.

Losing visibility into ongoing work

If your team uses multiple tools, it can be hard to oversee what they’re working on and ensure everything is on track. Unito’s deep, two-way integrations keep everything updated across tools, allowing you to coordinate large initiatives, track the work of your reports, and identify opportunities or blockers from your tool of choice.

How to use Unito (Use Cases)

Anyone who uses more than one business app can find value in Unito. The connections it creates between tools can save you a ton of time jumping back and forth, copying and pasting information, and trying to stay on top of work in several different places. That said, Unito’s real value is in building and optimizing end-to-end workflows — the repeated processes that affect entire departments or the entire company. Workflows in team coordination, project management, software development, customer support, and sales are where Unito really shines. Some common uses cases include:

Cross-functional projects

Cross-functional projects depend on fast, accurate communication. With Unito, you can create a master project in any tool to serve as a single source of truth. Then, by syncing the projects of individual collaborators to the master project, managers can stay in the loop and get visibility on progress and blockers without meetings and email chains.

Project reporting

Managers have better things to do than drafting weekly status reports. Set up an executive overview project or board, and sync high-priority tasks and deliverables to it from any other tool. Give stakeholders and executives the ability to get the updates they need on their schedule.

Development roadmaps

While Git tools and Jira are indispensable parts of your development process, they’re not necessarily the best for long-term planning or the most accessible for non-developers. With Unito, create your roadmap in any tool, and sync work from your development tools to it (and back). Roadmaps stay updated, accurate, and accessible, while everyone works where they’re most comfortable.

Unito Features Overview

How does Unito enable these workflows to help you keep your teams aligned and your processes optimized? It uses these key features:

1. Two-way automated sync

Unlike other integrations on the market, Unito enables two-way connections between your tools. This means information can flow freely back-and-forth between tools based on your needs or restrictions. You can sync information manually, or use Unito’s auto-syncs to “set it and forget it” — meaning you don’t need to create a new “recipe” or “formula” for each little thing you want to be done

Unito’s Features Two Way Automated Sync Screenshot
In this example, you can see Unito syncing multiple tasks between Asana and Jira. Any changes made to a synced task in one of these tools will automatically be reflected in the other.

2. Advanced mapping and filtering

Unito offers advanced mapping and filtering options to customize how information travels from tool to tool. Maybe you only want to sync tasks assigned to a specific person or just your high-priority tasks. Or maybe you want completed tasks in one tool to appear in the to-do list of another team’s tool. With Unito, you’re in complete control of every field and every task. Set up syncs that match your workflow.

Advance Mapping and Filtering Screenshot
When building a Unito sync, you have the opportunity to add filters to restrict what tasks travel across tools. You can also customize field mapping, sync direction, and more.

3. Rich text support

Not only does Unito sync most task fields — including assignee, due date, comments, and custom fields — but it also supports rich text. That means that your lists, colors, links, tables, and yes, emojis, can be synced across tools, and nothing gets lost in translation.

Rich Text Support Screenshot
Unito also syncs rich text, meaning the formatting and emojis you use — like those in this example task — will be communicated across the tools you integrate.

4. Historical data syncing

Once you’ve set up your sync, you might want to test it out without affecting your existing projects. Unito allows you to only apply your syncs to new tasks, so you can tinker with your workflow before rolling it out. Once you’re satisfied, you can change your settings and Unito will sync everything retroactively, including closed tasks and archived data.

Historical Data Syncing Screenshot
Unito allows you to test new syncs on new tasks to make sure they’re working as planned. Once everything is set up, you can then choose to apply the syncs to old tasks and historical data.
Unito Integrations

Unito currently offers these 11 integrations:

These integrations are fully compatible with each other. So whether your workflow involves Trello and Jira, Asana and Zendesk, or GitHub and Wrike, you’re covered.

Unito is always working on new integrations. If there’s a tool you want to see on this list, you can vote on which integration you’d like to see next here.

How Much Does Unito Cost?

There are five Unito pricing plans to cover the number of syncs and level of automation you require:

  • Personal – $10/month
  • Team – $39/month
  • Business – $125/month
  • Business 2x/4x – $225 or $399/month
  • Enterprise – Custom pricing

Unito also offers a 14-day free trial for any plan, so you can try before you buy.

Unito Reviews

“The secret sauce for alignment between teams.”

“Great go-between with easy-to-use UI.”

“Amazing tool that freed my team from being locked into Jira.”

For these, and other more detailed reviews, visit Unito’s profile on G2 and Capterra.

We’d also love to know what you think about Unito! Share your feedback or tips with the DPM community in the comments below.

Unito in Action Jira Trello gif

Watch Unito in action, syncing Trello cards over to Jira as issues. Comments, attachments, and other details can then move back and forth with ease.

By Evan LePage

Evan is the Senior Content Manager at Unito, a workflow management solution to help you build and optimize your workflows across tools and teams.

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